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Friday Financial

Latest statistics and disclosures from Friday Financial's latest quarterly 13F-HR filing:

Top 5 stock holdings are ITOT, SCHG, BSVO, VGIT, IDEV, and represent 45.26% of Friday Financial's stock portfolio.
Added to shares of these 10 stocks: ITOT (+$11M), BSVO, VGIT, IDEV, AVDV, DFSD, SCHG, IBIT, SCHD, DFEM.
Started 4 new stock positions in DFAE, VIGI, DFAU, VGT.
Reduced shares in these 10 stocks: SCHF, SCHZ, JPIB, MSTR, , JCPB, SLYG, IEMG, IWP, XLP.
Sold out of its positions in JCPB, JPIB, MSTR, SPTL, SCHZ.
Friday Financial was a net buyer of stock by $40M.
Friday Financial has $284M in assets under management (AUM), dropping by 18.77%.
Central Index Key (CIK): 0002048792

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Portfolio Holdings for Friday Financial

Friday Financial holds 90 positions in its portfolio as reported in the December 2025 quarterly 13F filing

Company (Ticker)	Portfolio Weight	Valued At	Change in Shares	Share Count	Share Price
Ishares Tr Core S&p Ttl Stk (ITOT)	23.3	$66M	+19%	445k	148.69	View chart
Schwab Strategic Tr Us Lcap Gr Etf (SCHG)	7.2	$20M	+8%	626k	32.62	View chart
Ea Series Trust Ea Bridgeway Omn (BSVO)	5.9	$17M	+24%	712k	23.30	View chart
Vanguard Scottsdale Fds Inter Term Treas (VGIT)	4.7	$13M	+20%	222k	59.93	View chart
Ishares Tr Core Msci Intl (IDEV)	4.2	$12M	+18%	145k	82.48	View chart
American Centy Etf Tr Intl Smcp Vlu (AVDV)	3.8	$11M	+20%	115k	93.97	View chart
Dimensional Etf Trust Short Duration F (DFSD)	3.4	$9.6M	+22%	200k	47.95	View chart
Spdr Index Shs Fds Msci Acwi Exus (CWI)	3.3	$9.3M	+9%	260k	35.92	View chart
Schwab Strategic Tr Us Lcap Va Etf (SCHV)	3.2	$9.2M	+12%	310k	29.61	View chart
Dimensional Etf Trust Emerging Mkts Co (DFEM)	3.2	$9.2M	+17%	277k	33.08	View chart
Schwab Strategic Tr Us Dividend Eq (SCHD)	3.1	$8.9M	+18%	326k	27.43	View chart
Vanguard Malvern Fds Strm Infproidx (VTIP)	2.1	$6.0M	+20%	122k	49.46	View chart
Vanguard Index Fds Total Stk Mkt (VTI)	2.0	$5.5M		17k	335.27	View chart
Apple (AAPL)	1.7	$5.0M		18k	271.86	View chart
Schwab Strategic Tr Intl Eqty Etf (SCHF)	1.6	$4.6M	-27%	190k	24.04	View chart
Vanguard Specialized Funds Div App Etf (VIG)	1.4	$4.0M	+9%	18k	219.78	View chart
Ishares Tr Rus 1000 Grw Etf (IWF)	1.3	$3.6M	+57%	7.5k	473.30	View chart
Dimensional Etf Trust Us High Profitab (DUHP)	1.2	$3.4M	+35%	90k	38.03	View chart
Vanguard Star Fds Vg Tl Intl Stk F (VXUS)	1.2	$3.4M	+65%	45k	75.44	View chart
Spdr Series Trust State Street Spd (SPYV)	1.1	$3.2M	+7%	56k	56.81	View chart
Dimensional Etf Trust Intl High Profit (DIHP)	1.1	$3.2M	+63%	101k	31.67	View chart
American Centy Etf Tr Us Sml Cp Valu (AVUV)	1.1	$3.1M	+2%	30k	101.98	View chart
UMB Financial Corporation (UMBF)	1.1	$3.0M		26k	115.04	View chart
Ishares Bitcoin Trust Etf Shs Ben Int (IBIT)	0.8	$2.3M	+165%	46k	49.65	View chart
Spdr Series Trust State Street Spd (HYMB)	0.8	$2.2M	+18%	86k	24.94	View chart
Tesla Motors (TSLA)	0.7	$2.0M	+16%	4.5k	449.72	View chart
First Tr Exch Traded Fd Iii Managd Mun Etf (FMB)	0.6	$1.6M	+111%	31k	51.13	View chart
Vanguard Intl Equity Index F Ftse Emr Mkt Etf (VWO)	0.6	$1.6M	+30%	29k	53.76	View chart
Ishares Tr Rus Md Cp Gr Etf (IWP)	0.5	$1.5M	-9%	11k	136.94	View chart
Ishares Core Msci Emkt (IEMG)	0.5	$1.5M	-15%	22k	67.22	View chart
Ishares Tr S&p 500 Grwt Etf (IVW)	0.5	$1.4M		12k	123.26	View chart
Vanguard Index Fds Sm Cp Val Etf (VBR)	0.5	$1.4M	+59%	6.5k	211.79	View chart
Deere & Company (DE)	0.5	$1.4M	+200%	2.9k	465.61	View chart
Vanguard Index Fds Sml Cp Grw Etf (VBK)	0.5	$1.3M	+46%	4.3k	302.11	View chart
Vaneck Etf Trust High Yld Munietf (HYD)	0.4	$1.3M	+39%	25k	51.12	View chart
Vanguard Index Fds Mcap Vl Idxvip (VOE)	0.4	$1.2M	+2%	6.7k	177.37	View chart
Spdr Series Trust State Street Spd (SLYG)	0.4	$1.2M	-18%	13k	94.19	View chart
Spdr Series Trust State Street Spd (SPTM)	0.4	$1.2M		14k	82.50	View chart
Vanguard Index Fds Mcap Gr Idxvip (VOT)	0.4	$1.2M	+62%	4.2k	279.14	View chart
J P Morgan Exchange Traded F Municipal Etf (JMUB)	0.3	$982k	+111%	20k	50.50	View chart
American Centy Etf Tr Avantis Emgmkt (AVEM)	0.3	$945k	+21%	12k	77.02	View chart
Ishares Tr Rus Mdcp Val Etf (IWS)	0.3	$942k	+47%	6.7k	141.05	View chart
NVIDIA Corporation (NVDA)	0.3	$880k	+3%	4.7k	186.51	View chart
Dimensional Etf Trust Intl Small Cap V (DISV)	0.3	$839k		22k	38.00	View chart
Ishares Tr Msci Emg Mkt Etf (EEM)	0.3	$806k		15k	54.71	View chart
Quanta Services (PWR)	0.3	$764k		1.8k	422.06	View chart
JPMorgan Chase & Co. (JPM)	0.3	$763k	+14%	2.4k	322.28	View chart
Dimensional Etf Trust Us Small Cap Val (DFSV)	0.3	$751k	+6%	23k	32.89	View chart
Wisdomtree Tr Us Midcap Divid (DON)	0.3	$741k	+62%	14k	51.60	View chart
Dimensional Etf Trust Natl Mun Bd Etf (DFNM)	0.3	$731k	+3%	15k	48.17	View chart
Wal-Mart Stores (WMT)	0.3	$729k		6.5k	111.41	View chart
Ishares Tr Rus 2000 Grw Etf (IWO)	0.3	$718k	+25%	2.2k	323.04	View chart
Broadcom (AVGO)	0.2	$653k	+42%	1.9k	346.10	View chart
Ishares Tr National Mun Etf (MUB)	0.2	$613k	+73%	5.7k	107.11	View chart
Invesco Qqq Tr Unit Ser 1 (QQQ)	0.2	$608k		990.00	614.00	View chart
Berkshire Hathaway Inc Del Cl B New (BRK.B)	0.2	$606k		1.2k	502.65	View chart
Ishares Tr Eafe Value Etf (EFV)	0.2	$546k	+154%	7.7k	71.41	View chart
Vanguard Whitehall Fds Intl High Etf (VYMI)	0.2	$546k		6.1k	89.99	View chart
Pimco Etf Tr Inter Mun Bd Act (MUNI)	0.2	$539k	+86%	10k	52.41	View chart
Spdr Series Trust State Street Spd (MDYV)	0.2	$525k	+8%	6.2k	84.65	View chart
Dimensional Etf Trust Emgr Cre Eqt Mng (DFAE)	0.2	$520k	NEW	16k	32.57	View chart
Vanguard World Inf Tech Etf (VGT)	0.2	$519k	NEW	689.00	753.78	View chart
Caterpillar (CAT)	0.2	$514k		898.00	572.87	View chart
Alphabet Cap Stk Cl C (GOOG)	0.2	$513k		1.6k	313.80	View chart
International Business Machines (IBM)	0.2	$512k	+22%	1.7k	296.21	View chart
Vanguard Whitehall Fds High Div Yld (VYM)	0.2	$502k		3.5k	143.52	View chart
Ishares Tr Msci Usa Value (VLUE)	0.2	$488k		3.6k	136.73	View chart
Ishares Tr Msci Intl Qualty (IQLT)	0.2	$481k		11k	45.45	View chart
Wisdomtree Tr Us Qtly Div Grt (DGRW)	0.2	$474k		5.3k	89.43	View chart
Ishares Tr S&p Mc 400gr Etf (IJK)	0.2	$449k		4.6k	96.88	View chart
Ishares Tr Rus 2000 Val Etf (IWN)	0.2	$443k	+2%	2.4k	181.21	View chart
Alps Etf Tr Intl Sec Dv Dog (IDOG)	0.2	$441k		11k	38.56	View chart
Spdr Series Trust State Street Spd (SLYV)	0.2	$440k	+25%	4.8k	90.97	View chart
Amazon (AMZN)	0.2	$431k	-2%	1.9k	230.82	View chart
Microsoft Corporation (MSFT)	0.1	$406k		839.00	483.37	View chart
Vanguard Whitehall Fds Intl Dvd Etf (VIGI)	0.1	$343k	NEW	3.8k	91.45	View chart
New York Life Invts Active E Nyli Mackay Mun (MMIT)	0.1	$343k		14k	24.33	View chart
Ishares Tr S&p 500 Val Etf (IVE)	0.1	$339k		1.6k	212.07	View chart
Walt Disney Company (DIS)	0.1	$302k		2.7k	113.78	View chart
Goldman Sachs Physical Gold Unit (AAAU)	0.1	$284k	-9%	6.7k	42.55	View chart
Dimensional Etf Trust Us Core Eqt Mkt (DFAU)	0.1	$281k	NEW	6.0k	46.80	View chart
Wisdomtree Tr Us High Dividend (DHS)	0.1	$280k		2.8k	101.81	View chart
Spdr Series Trust State Street Spd (SDY)	0.1	$265k		1.9k	139.16	View chart
Cisco Systems (CSCO)	0.1	$253k	+11%	3.3k	77.03	View chart
Vanguard Bd Index Fds Intermed Term (BIV)	0.1	$242k		3.1k	77.88	View chart
Ishares Tr S&p Mc 400vl Etf (IJJ)	0.1	$227k		1.7k	131.60	View chart
J P Morgan Exchange Traded F Equity Premium (JEPI)	0.1	$207k		3.6k	57.24	View chart
Select Sector Spdr Tr State Street Con (XLP)	0.1	$206k	-22%	2.7k	77.68	View chart
Oracle Corporation (ORCL)	0.1	$203k	+2%	1.0k	194.91	View chart
Cambium Networks Corp SHS (CMBM)	0.0	$77k		53k	1.44	View chart

Past Filings by Friday Financial

SEC 13F filings are viewable for Friday Financial going back to 2024

Friday Financial 2025 Q4 filed Jan. 9, 2026
Friday Financial 2025 Q3 filed Oct. 7, 2025
Friday Financial 2025 Q2 filed July 14, 2025
Friday Financial 2025 Q1 filed April 22, 2025
Friday Financial 2024 Q4 filed Feb. 11, 2025

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