Prentice Capital Management
Latest statistics and disclosures from Prentice Capital Management's latest quarterly 13F-HR filing:
- Top 5 stock holdings are JBLU, SNAP, GRPN, PTON, NN, and represent 63.81% of Prentice Capital Management's stock portfolio.
- Added to shares of these 10 stocks: JBLU (+$7.6M), SNAP, COMP, ULCC, PTON, GRPN, COTY, LYFT, GPRO, TBCH.
- Started 1 new stock position in PLCE.
- Reduced shares in these 10 stocks: SOFI, LEN, , HOG, , AEO, PENN, UNFI, EL, SONO.
- Sold out of its positions in MSOS, ADV, AEO, HOG, KBH, EL, LEN, M, PENN, SOFI. SONO, TLRY, UNFI, VSCO.
- Prentice Capital Management was a net buyer of stock by $5.9M.
- Prentice Capital Management has $66M in assets under management (AUM), dropping by 9.09%.
- Central Index Key (CIK): 0001326150
Tip: Access up to 7 years of quarterly data
Positions held by Prentice Capital Management consolidated in one spreadsheet with up to 7 years of data
Download as csvPortfolio Holdings for Prentice Capital Management
Prentice Capital Management holds 18 positions in its portfolio as reported in the September 2025 quarterly 13F filing
| Company (Ticker) | Portfolio Weight | Valued At | Change in Shares | Share Count | Share Price | |
|---|---|---|---|---|---|---|
| JetBlue Airways Corporation (JBLU) | 17.1 | $11M | +210% | 2.3M | 4.92 |
|
| Snap Cl A (SNAP) | 13.9 | $9.1M | +41% | 1.2M | 7.71 |
|
| Groupon Com New (GRPN) | 12.6 | $8.3M | +22% | 354k | 23.35 |
|
| Peloton Interactive Cl A Com (PTON) | 10.5 | $6.9M | +34% | 765k | 9.00 |
|
| Nextnav Common Stock (NN) | 9.7 | $6.3M | +2% | 443k | 14.30 |
|
| Bumble Com Cl A (BMBL) | 5.4 | $3.6M | -2% | 586k | 6.09 |
|
| Callaway Golf Company (MODG) | 4.7 | $3.1M | 324k | 9.50 |
|
|
| Compass Cl A (COMP) | 4.3 | $2.8M | +594% | 347k | 8.03 |
|
| Coty Com Cl A (COTY) | 4.2 | $2.7M | +69% | 677k | 4.04 |
|
| Gopro Cl A (GPRO) | 3.7 | $2.4M | +19% | 1.1M | 2.12 |
|
| Frontier Group Hldgs (ULCC) | 3.6 | $2.3M | +596% | 530k | 4.42 |
|
| Herbalife Com Shs (HLF) | 3.1 | $2.0M | +3% | 242k | 8.44 |
|
| Turtle Beach Corp Com New (TBCH) | 2.7 | $1.8M | +27% | 113k | 15.90 |
|
| Lyft Cl A Com (LYFT) | 2.7 | $1.8M | +49% | 80k | 22.01 |
|
| Childrens Pl Cl A (PLCE) | 0.5 | $358k | NEW | 58k | 6.21 |
|
| Oatly Group Ab Sponsored Ads | 0.5 | $353k | +6% | 22k | 16.20 |
|
| Growgeneration Corp (GRWG) | 0.5 | $309k | 165k | 1.87 |
|
|
| Hydrofarm Holdings Group Ord | 0.2 | $159k | 48k | 3.29 |
|
Past Filings by Prentice Capital Management
SEC 13F filings are viewable for Prentice Capital Management going back to 2013
- Prentice Capital Management 2025 Q3 filed Nov. 14, 2025
- Prentice Capital Management 2025 Q2 filed Aug. 14, 2025
- Prentice Capital Management 2025 Q1 filed May 15, 2025
- Prentice Capital Management 2024 Q4 filed Feb. 14, 2025
- Prentice Capital Management 2024 Q3 filed Nov. 14, 2024
- Prentice Capital Management 2024 Q2 filed Aug. 14, 2024
- Prentice Capital Management 2024 Q1 filed May 15, 2024
- Prentice Capital Management 2023 Q4 filed Feb. 14, 2024
- Prentice Capital Management 2023 Q3 filed Nov. 14, 2023
- Prentice Capital Management 2023 Q2 filed Aug. 14, 2023
- Prentice Capital Management 2023 Q1 filed May 16, 2023
- Prentice Capital Management 2022 Q4 filed Feb. 14, 2023
- Prentice Capital Management 2022 Q3 filed Nov. 14, 2022
- Prentice Capital Management 2022 Q2 filed Aug. 15, 2022
- Prentice Capital Management 2022 Q1 filed May 16, 2022
- Prentice Capital Management 2021 Q4 filed Feb. 14, 2022