Brand Asset Management Group

Brand Asset Management Group as of Dec. 31, 2024

Portfolio Holdings for Brand Asset Management Group

Brand Asset Management Group holds 89 positions in its portfolio as reported in the December 2024 quarterly 13F filing

Company (Ticker) Portfolio Weight Valued At Change in Shares Share Count Share Price
Ishares Core Msci Emkt (IEMG) 10.6 $26M 500k 52.22
Ishares Tr Core S&p Mcp Etf (IJH) 10.2 $25M 404k 62.31
Ishares Tr Eafe Sml Cp Etf (SCZ) 7.8 $19M 318k 60.75
Vanguard Scottsdale Fds Vng Rus1000grw (VONG) 5.6 $14M 134k 103.30
Ishares Tr Rus 1000 Grw Etf (IWF) 5.2 $13M 32k 401.59
Vanguard Index Fds Mid Cap Etf (VO) 5.1 $13M 48k 264.13
Schwab Strategic Tr Intl Eqty Etf (SCHF) 4.1 $10M 546k 18.50
Schwab Strategic Tr Us Lrg Cap Etf (SCHX) 3.4 $8.3M 359k 23.18
Vanguard Scottsdale Fds Vng Rus1000val (VONV) 3.4 $8.3M 102k 81.25
Schwab Strategic Tr Emrg Mkteq Etf (SCHE) 3.3 $8.1M 303k 26.63
Schwab Strategic Tr Us Mid-cap Etf (SCHM) 3.2 $7.9M 285k 27.71
Schwab Strategic Tr Intl Sceqt Etf (SCHC) 2.6 $6.5M 189k 34.33
Schwab Strategic Tr Us Lcap Va Etf (SCHV) 2.5 $6.1M 233k 26.07
Ishares Tr Core S&p500 Etf (IVV) 2.3 $5.7M 9.6k 588.65
Schwab Strategic Tr Us Sml Cap Etf (SCHA) 2.3 $5.6M 218k 25.86
Ishares Tr Rus 1000 Val Etf (IWD) 2.2 $5.5M 30k 185.13
Ishares Tr Morningstr Us Eq (ILCB) 1.5 $3.8M 46k 81.16
Ishares Tr Morningstar Grwt (ILCG) 1.3 $3.2M 36k 89.60
Vanguard Index Fds Small Cp Etf (VB) 1.3 $3.1M 13k 240.29
Palantir Technologies Cl A (PLTR) 1.3 $3.1M 41k 75.63
Schwab Strategic Tr Us Lcap Gr Etf (SCHG) 1.2 $3.1M 110k 27.87
Vanguard World Mega Cap Index (MGC) 1.2 $2.9M 14k 212.66
Ishares Tr Mrgstr Md Cp Etf (IMCB) 1.1 $2.7M 36k 76.15
Apple (AAPL) 1.0 $2.5M 10k 250.43
Ishares Tr Rus 1000 Etf (IWB) 1.0 $2.4M 7.4k 322.17
Spdr S&p 500 Etf Tr Tr Unit (SPY) 0.8 $2.0M 3.4k 586.08
Microsoft Corporation (MSFT) 0.8 $1.9M 4.5k 421.50
Ishares Tr Mrgstr Sm Cp Etf (ISCB) 0.7 $1.7M 29k 58.66
Vanguard Intl Equity Index F Ftse Emr Mkt Etf (VWO) 0.7 $1.7M 38k 44.04
Ishares Tr Russell 2000 Etf (IWM) 0.6 $1.5M 6.9k 220.96
UnitedHealth (UNH) 0.6 $1.4M 2.8k 505.95
Vanguard Intl Equity Index F Tt Wrld St Etf (VT) 0.5 $1.3M 11k 117.48
NVIDIA Corporation (NVDA) 0.5 $1.3M 9.4k 134.29
Ishares Tr Morningstar Valu (ILCV) 0.5 $1.1M 14k 80.98
Vanguard Index Fds S&p 500 Etf Shs (VOO) 0.4 $1.1M 2.0k 538.81
Vanguard Index Fds Sm Cp Val Etf (VBR) 0.4 $1.1M 5.3k 198.18
Invesco Exch Traded Fd Tr Ii Nasdaq 100 Etf (QQQM) 0.4 $947k 4.5k 210.45
Vanguard Bd Index Fds Short Trm Bond (BSV) 0.4 $893k 12k 77.27
Spdr Index Shs Fds Dj Glb Rl Es Etf (RWO) 0.3 $852k 20k 42.89
Vanguard Tax-managed Fds Van Ftse Dev Mkt (VEA) 0.3 $731k 15k 47.82
Procter & Gamble Company (PG) 0.3 $716k 4.3k 167.63
Schwab Strategic Tr Us Aggregate B (SCHZ) 0.3 $684k 30k 22.70
Columbia Etf Tr Ii Em Core Ex Etf (XCEM) 0.3 $648k 22k 29.60
JPMorgan Chase & Co. (JPM) 0.2 $607k 2.5k 239.75
Spdr Index Shs Fds S&p Intl Smlcp (GWX) 0.2 $588k 19k 30.98
Ishares Tr Micro-cap Etf (IWC) 0.2 $562k 4.3k 130.38
Berkshire Hathaway Inc Del Cl B New (BRK.B) 0.2 $543k 1.2k 453.28
Putnam Etf Trust Focused Lar Cap (PVAL) 0.2 $541k 15k 37.12
Ishares Tr Rus Mid Cap Etf (IWR) 0.2 $525k 5.9k 88.40
Ishares Tr Msci Emg Mkt Etf (EEM) 0.2 $524k 13k 41.82
Ishares Tr Msci Eafe Etf (EFA) 0.2 $509k 6.7k 75.61
Vanguard Mun Bd Fds Tax Exempt Bd (VTEB) 0.2 $459k 9.2k 50.13
Vanguard Intl Equity Index F Allwrld Ex Us (VEU) 0.2 $457k 8.0k 57.41
Invesco Exchange Traded Fd T S&p Mdcp Momntum (XMMO) 0.2 $445k 3.6k 123.53
Spdr S&p Midcap 400 Etf Tr Utser1 S&pdcrp (MDY) 0.2 $402k 705.00 569.58
Broadcom (AVGO) 0.2 $391k 1.7k 231.87
Vanguard Bd Index Fds Total Bnd Mrkt (BND) 0.2 $389k 5.4k 71.91
Amazon (AMZN) 0.2 $386k 1.8k 219.37
Pepsi (PEP) 0.2 $386k 2.5k 152.05
Dimensional Etf Trust Internatnal Val (DFIV) 0.1 $368k 10k 35.48
International Business Machines (IBM) 0.1 $367k 1.7k 219.85
Fidelity Covington Trust Blue Chip Grwth (FBCG) 0.1 $365k 7.9k 46.26
Schwab Strategic Tr Sht Tm Us Tres (SCHO) 0.1 $346k 14k 24.06
Ishares Tr Msci Acwi Etf (ACWI) 0.1 $331k 2.8k 117.50
Vanguard Malvern Fds Strm Infproidx (VTIP) 0.1 $322k 6.7k 48.42
Ameren Corporation (AEE) 0.1 $316k 3.5k 89.14
Vanguard Index Fds Growth Etf (VUG) 0.1 $315k 767.00 410.66
Ishares Tr Jpmorgan Usd Emg (EMB) 0.1 $314k 3.5k 89.04
Invesco Qqq Tr Unit Ser 1 (QQQ) 0.1 $310k 606.00 511.23
Invesco Exch Traded Fd Tr Ii S&p 500 Momntm (SPMO) 0.1 $295k 3.1k 95.00
Ishares Tr S&p 500 Grwt Etf (IVW) 0.1 $295k 2.9k 101.53
Vanguard Intl Equity Index F Ftse Smcap Etf (VSS) 0.1 $293k 2.6k 114.48
Ishares Tr Core S&p Scp Etf (IJR) 0.1 $290k 2.5k 115.22
Vaneck Etf Trust Semiconductr Etf (SMH) 0.1 $281k 1.2k 242.10
Ishares Tr MRGSTR MD CP GRW (IMCG) 0.1 $278k 3.7k 75.53
Verizon Communications (VZ) 0.1 $276k 6.9k 39.99
Meta Platforms Cl A (META) 0.1 $270k 461.00 585.62
Alphabet Cap Stk Cl A (GOOGL) 0.1 $269k 1.4k 189.25
Nextera Energy (NEE) 0.1 $259k 3.6k 71.70
Vanguard Intl Equity Index F Ftse Europe Etf (VGK) 0.1 $258k 4.1k 63.47
Ishares Tr Core Msci Eafe (IEFA) 0.1 $257k 3.7k 70.28
Schwab Strategic Tr Us Reit Etf (SCHH) 0.1 $251k 12k 21.06
Select Sector Spdr Tr Sbi Cons Stpls (XLP) 0.1 $236k 3.0k 78.61
Wal-Mart Stores (WMT) 0.1 $223k 2.5k 90.36
Vaneck Etf Trust Vaneck Shrt Muni (SMB) 0.1 $218k 13k 17.09
Crowdstrike Hldgs Cl A (CRWD) 0.1 $211k 616.00 341.89
Vanguard Intl Equity Index F Glb Ex Us Etf (VNQI) 0.1 $204k 5.2k 39.56
Vanguard Scottsdale Fds Vng Rus2000idx (VTWO) 0.1 $202k 2.3k 89.33
Us Bancorp Del Com New (USB) 0.1 $201k 4.2k 47.83