Mogy Joel R Investment Counsel as of March 31, 2016
Portfolio Holdings for Mogy Joel R Investment Counsel
Mogy Joel R Investment Counsel holds 123 positions in its portfolio as reported in the March 2016 quarterly 13F filing
| Company (Ticker) | Portfolio Weight | Valued At | Change in Shares | Share Count | Share Price |
|---|---|---|---|---|---|
| Apple (AAPL) | 4.8 | $26M | 237k | 108.99 | |
| Berkshire Hathaway (BRK.B) | 4.5 | $24M | 170k | 141.88 | |
| Starbucks Corporation (SBUX) | 3.8 | $20M | 339k | 59.70 | |
| Johnson & Johnson (JNJ) | 3.6 | $20M | 181k | 108.20 | |
| Microsoft Corporation (MSFT) | 3.5 | $19M | 345k | 55.23 | |
| Costco Wholesale Corporation (COST) | 3.1 | $17M | 106k | 157.58 | |
| Cisco Systems (CSCO) | 2.9 | $15M | 543k | 28.47 | |
| Alphabet Inc Class C cs (GOOG) | 2.8 | $15M | 20k | 744.97 | |
| Visa (V) | 2.7 | $15M | 190k | 76.48 | |
| Walt Disney Company (DIS) | 2.5 | $14M | 136k | 99.31 | |
| Pepsi (PEP) | 2.4 | $13M | 123k | 102.48 | |
| Procter & Gamble Company (PG) | 2.3 | $13M | 152k | 82.31 | |
| Exxon Mobil Corporation (XOM) | 2.3 | $12M | 147k | 83.59 | |
| salesforce (CRM) | 2.2 | $12M | 163k | 73.83 | |
| Verizon Communications (VZ) | 2.2 | $12M | 223k | 54.08 | |
| Alphabet Inc Class A cs (GOOGL) | 2.2 | $12M | 16k | 762.92 | |
| Stericycle (SRCL) | 2.0 | $11M | 85k | 126.19 | |
| Bed Bath & Beyond | 1.9 | $10M | 204k | 49.64 | |
| Oracle Corporation (ORCL) | 1.9 | $10M | 248k | 40.91 | |
| AutoZone (AZO) | 1.8 | $9.8M | 12k | 796.68 | |
| Stryker Corporation (SYK) | 1.8 | $9.7M | 91k | 107.29 | |
| Home Depot (HD) | 1.8 | $9.6M | 72k | 133.43 | |
| Express Scripts Holding | 1.8 | $9.5M | 139k | 68.69 | |
| Luxottica Group S.p.A. | 1.7 | $9.4M | 170k | 55.00 | |
| Accenture (ACN) | 1.6 | $8.9M | 77k | 115.40 | |
| At&t (T) | 1.5 | $8.1M | 207k | 39.17 | |
| Financial Engines | 1.4 | $7.5M | 238k | 31.43 | |
| Amazon (AMZN) | 1.3 | $7.1M | 12k | 593.63 | |
| Gilead Sciences (GILD) | 1.2 | $6.7M | 73k | 91.86 | |
| Nike (NKE) | 1.2 | $6.7M | 108k | 61.47 | |
| Henry Schein (HSIC) | 1.2 | $6.7M | 39k | 172.64 | |
| Union Pacific Corporation (UNP) | 1.2 | $6.5M | 82k | 79.55 | |
| General Electric Company | 1.1 | $6.2M | 195k | 31.79 | |
| Allergan | 1.1 | $6.0M | 22k | 268.05 | |
| Facebook Inc cl a (META) | 1.0 | $5.4M | 48k | 114.11 | |
| Philip Morris International (PM) | 1.0 | $5.3M | 54k | 98.11 | |
| Altria (MO) | 0.8 | $4.5M | 72k | 62.66 | |
| Simon Property (SPG) | 0.8 | $4.4M | 21k | 207.70 | |
| Abbvie (ABBV) | 0.8 | $4.2M | 73k | 57.12 | |
| Pfizer (PFE) | 0.8 | $4.1M | 139k | 29.64 | |
| IDEXX Laboratories (IDXX) | 0.7 | $4.0M | 51k | 78.33 | |
| Intel Corporation (INTC) | 0.7 | $4.0M | 124k | 32.35 | |
| T. Rowe Price (TROW) | 0.7 | $3.5M | 48k | 73.47 | |
| Palo Alto Networks (PANW) | 0.6 | $3.5M | 21k | 163.12 | |
| International Business Machines (IBM) | 0.6 | $3.1M | 20k | 151.47 | |
| Abbott Laboratories (ABT) | 0.6 | $2.9M | 71k | 41.84 | |
| Chevron Corporation (CVX) | 0.6 | $3.0M | 31k | 95.41 | |
| Merck & Co (MRK) | 0.5 | $2.7M | 52k | 52.91 | |
| Time Warner | 0.5 | $2.7M | 37k | 72.55 | |
| Schlumberger (SLB) | 0.5 | $2.7M | 37k | 73.74 | |
| Mondelez Int (MDLZ) | 0.5 | $2.7M | 67k | 40.11 | |
| Berkshire Hathaway (BRK.A) | 0.5 | $2.6M | 12.00 | 213416.67 | |
| Intuitive Surgical (ISRG) | 0.5 | $2.5M | 4.1k | 601.02 | |
| O'reilly Automotive (ORLY) | 0.4 | $2.4M | 8.6k | 273.60 | |
| Boeing Company (BA) | 0.4 | $2.3M | 18k | 126.95 | |
| iShares S&P MidCap 400 Index (IJH) | 0.4 | $2.2M | 16k | 144.21 | |
| Southern Company (SO) | 0.4 | $2.2M | 42k | 51.74 | |
| Celgene Corporation | 0.4 | $2.2M | 22k | 100.09 | |
| Bristol Myers Squibb (BMY) | 0.4 | $2.1M | 33k | 63.87 | |
| Nextera Energy (NEE) | 0.4 | $2.1M | 18k | 118.36 | |
| MasterCard Incorporated (MA) | 0.4 | $2.1M | 22k | 94.50 | |
| 3M Company (MMM) | 0.3 | $1.8M | 11k | 166.61 | |
| Intuit (INTU) | 0.3 | $1.9M | 18k | 104.03 | |
| Whole Foods Market | 0.3 | $1.8M | 58k | 31.10 | |
| Wal-Mart Stores (WMT) | 0.3 | $1.7M | 24k | 68.47 | |
| Biogen Idec (BIIB) | 0.3 | $1.7M | 6.5k | 260.31 | |
| Adobe Systems Incorporated (ADBE) | 0.3 | $1.6M | 17k | 93.79 | |
| Vanguard Small-Cap Value ETF (VBR) | 0.3 | $1.6M | 16k | 101.88 | |
| Medtronic (MDT) | 0.3 | $1.6M | 22k | 74.99 | |
| Wec Energy Group (WEC) | 0.3 | $1.5M | 25k | 60.06 | |
| Comcast Corporation (CMCSA) | 0.3 | $1.5M | 24k | 61.07 | |
| Wells Fargo & Company (WFC) | 0.3 | $1.5M | 31k | 48.36 | |
| Coca-Cola Company (KO) | 0.3 | $1.4M | 30k | 46.40 | |
| Johnson Controls | 0.2 | $1.3M | 34k | 38.96 | |
| Raytheon Company | 0.2 | $1.2M | 10k | 122.67 | |
| Williams-Sonoma (WSM) | 0.2 | $1.0M | 18k | 54.73 | |
| Vanguard Mid-Cap ETF (VO) | 0.2 | $1.0M | 8.4k | 121.19 | |
| priceline.com Incorporated | 0.2 | $960k | 745.00 | 1288.59 | |
| Walgreen Boots Alliance | 0.2 | $985k | 12k | 84.25 | |
| McDonald's Corporation (MCD) | 0.2 | $936k | 7.5k | 125.64 | |
| Amgen (AMGN) | 0.2 | $885k | 5.9k | 150.00 | |
| Kraft Heinz (KHC) | 0.2 | $848k | 11k | 78.59 | |
| CSX Corporation (CSX) | 0.1 | $824k | 32k | 25.75 | |
| Yum! Brands (YUM) | 0.1 | $792k | 9.7k | 81.82 | |
| iShares Russell 2000 Index (IWM) | 0.1 | $791k | 7.1k | 110.66 | |
| Lockheed Martin Corporation (LMT) | 0.1 | $731k | 3.3k | 221.52 | |
| Honeywell International (HON) | 0.1 | $751k | 6.7k | 112.09 | |
| iShares S&P SmallCap 600 Index (IJR) | 0.1 | $745k | 6.6k | 112.54 | |
| Spdr S&p 500 Etf (SPY) | 0.1 | $680k | 3.3k | 205.44 | |
| General Mills (GIS) | 0.1 | $646k | 10k | 63.33 | |
| Vanguard Value ETF (VTV) | 0.1 | $651k | 7.9k | 82.41 | |
| Vanguard High Dividend Yield ETF (VYM) | 0.1 | $666k | 9.7k | 69.02 | |
| Time Warner Cable | 0.1 | $587k | 2.9k | 204.60 | |
| Dominion Resources (D) | 0.1 | $572k | 7.6k | 75.14 | |
| Nordstrom | 0.1 | $592k | 10k | 57.20 | |
| Vanguard Growth ETF (VUG) | 0.1 | $596k | 5.6k | 106.43 | |
| Charles Schwab Corporation (SCHW) | 0.1 | $564k | 20k | 28.02 | |
| Royal Dutch Shell | 0.1 | $532k | 11k | 48.43 | |
| Dollar General (DG) | 0.1 | $514k | 6.0k | 85.67 | |
| U.S. Bancorp (USB) | 0.1 | $408k | 10k | 40.56 | |
| PPG Industries (PPG) | 0.1 | $424k | 3.8k | 111.58 | |
| Colgate-Palmolive Company (CL) | 0.1 | $433k | 6.1k | 70.71 | |
| JPMorgan Chase & Co. (JPM) | 0.1 | $376k | 6.3k | 59.28 | |
| Crane | 0.1 | $376k | 7.0k | 53.79 | |
| Lowe's Companies (LOW) | 0.1 | $401k | 5.3k | 75.66 | |
| Kellogg Company (K) | 0.1 | $398k | 5.2k | 76.54 | |
| McCormick & Company, Incorporated (MKC) | 0.1 | $373k | 3.8k | 99.47 | |
| FedEx Corporation (FDX) | 0.1 | $301k | 1.9k | 162.70 | |
| United Parcel Service (UPS) | 0.1 | $316k | 3.0k | 105.33 | |
| CVS Caremark Corporation (CVS) | 0.1 | $309k | 3.0k | 103.66 | |
| Vanguard Total Stock Market ETF (VTI) | 0.1 | $325k | 3.1k | 104.70 | |
| Franklin Resources (BEN) | 0.1 | $269k | 6.9k | 38.99 | |
| Mercury General Corporation (MCY) | 0.1 | $278k | 5.0k | 55.60 | |
| Travelers Companies (TRV) | 0.1 | $246k | 2.1k | 116.81 | |
| Becton, Dickinson and (BDX) | 0.1 | $273k | 1.8k | 151.67 | |
| PacWest Ban | 0.1 | $260k | 7.0k | 37.14 | |
| Vodafone Group New Adr F (VOD) | 0.1 | $257k | 8.0k | 32.04 | |
| PAREXEL International Corporation | 0.0 | $220k | 3.5k | 62.86 | |
| Qualcomm (QCOM) | 0.0 | $231k | 4.5k | 51.11 | |
| Illinois Tool Works (ITW) | 0.0 | $225k | 2.2k | 102.27 | |
| Netflix (NFLX) | 0.0 | $221k | 2.2k | 102.03 | |
| Air Lease Corp (AL) | 0.0 | $228k | 7.1k | 32.11 | |
| Dentsply Sirona (XRAY) | 0.0 | $234k | 3.8k | 61.58 |
