Mogy Joel R Investment Counsel as of Dec. 31, 2019
Portfolio Holdings for Mogy Joel R Investment Counsel
Mogy Joel R Investment Counsel holds 114 positions in its portfolio as reported in the December 2019 quarterly 13F filing
| Company (Ticker) | Portfolio Weight | Valued At | Change in Shares | Share Count | Share Price |
|---|---|---|---|---|---|
| Apple (AAPL) | 7.5 | $62M | 212k | 293.65 | |
| Microsoft Corporation (MSFT) | 6.4 | $54M | 340k | 157.70 | |
| Berkshire Hathaway (BRK.B) | 4.6 | $38M | 168k | 226.50 | |
| Visa (V) | 4.4 | $36M | 194k | 187.90 | |
| Amazon (AMZN) | 3.9 | $32M | 18k | 1847.86 | |
| Costco Wholesale Corporation (COST) | 3.8 | $32M | 108k | 293.92 | |
| Starbucks Corporation (SBUX) | 3.8 | $31M | 356k | 87.92 | |
| salesforce (CRM) | 3.7 | $31M | 188k | 162.64 | |
| Alphabet Inc Class C cs (GOOG) | 3.4 | $29M | 21k | 1337.00 | |
| Johnson & Johnson (JNJ) | 3.1 | $26M | 178k | 145.87 | |
| Home Depot (HD) | 3.0 | $25M | 115k | 218.38 | |
| Cisco Systems (CSCO) | 3.0 | $25M | 516k | 47.96 | |
| Accenture (ACN) | 2.4 | $20M | 93k | 210.57 | |
| Alphabet Inc Class A cs (GOOGL) | 2.3 | $20M | 15k | 1339.38 | |
| Walt Disney Company (DIS) | 2.2 | $19M | 128k | 144.63 | |
| Stryker Corporation (SYK) | 2.2 | $18M | 88k | 209.94 | |
| Facebook Inc cl a (META) | 2.2 | $18M | 89k | 205.25 | |
| Intuit (INTU) | 2.2 | $18M | 69k | 261.93 | |
| Procter & Gamble Company (PG) | 2.1 | $17M | 138k | 124.90 | |
| Pepsi (PEP) | 2.0 | $17M | 122k | 136.67 | |
| IDEXX Laboratories (IDXX) | 1.8 | $15M | 57k | 261.13 | |
| Adobe Systems Incorporated (ADBE) | 1.6 | $14M | 41k | 329.82 | |
| MasterCard Incorporated (MA) | 1.6 | $13M | 44k | 298.59 | |
| Nike (NKE) | 1.5 | $12M | 120k | 101.31 | |
| Intuitive Surgical (ISRG) | 1.4 | $12M | 20k | 591.15 | |
| Union Pacific Corporation (UNP) | 1.3 | $11M | 59k | 180.78 | |
| Oracle Corporation (ORCL) | 1.3 | $11M | 201k | 52.98 | |
| Boeing Company (BA) | 1.1 | $9.5M | 29k | 325.76 | |
| iShares S&P MidCap 400 Index (IJH) | 1.1 | $9.4M | 46k | 205.82 | |
| Verizon Communications (VZ) | 0.9 | $7.9M | 129k | 61.40 | |
| Palo Alto Networks (PANW) | 0.9 | $7.5M | 33k | 231.26 | |
| Equinix (EQIX) | 0.9 | $7.4M | 13k | 583.70 | |
| Intel Corporation (INTC) | 0.8 | $6.8M | 114k | 59.85 | |
| Abbvie (ABBV) | 0.7 | $5.7M | 64k | 88.54 | |
| Abbott Laboratories (ABT) | 0.7 | $5.5M | 63k | 86.86 | |
| Pfizer (PFE) | 0.6 | $5.4M | 137k | 39.18 | |
| Prologis (PLD) | 0.6 | $5.3M | 59k | 89.14 | |
| BlackRock | 0.6 | $4.9M | 9.8k | 502.66 | |
| iShares S&P SmallCap 600 Index (IJR) | 0.6 | $4.8M | 57k | 83.86 | |
| NVIDIA Corporation (NVDA) | 0.5 | $4.5M | 19k | 235.30 | |
| Berkshire Hathaway (BRK.A) | 0.5 | $4.4M | 13.00 | 339615.38 | |
| Merck & Co (MRK) | 0.5 | $4.1M | 45k | 90.94 | |
| Nextera Energy (NEE) | 0.4 | $3.4M | 14k | 242.13 | |
| Charles Schwab Corporation (SCHW) | 0.4 | $3.3M | 70k | 47.55 | |
| Mkt Vectors Biotech Etf etf (BBH) | 0.4 | $3.4M | 24k | 139.41 | |
| Netflix (NFLX) | 0.4 | $3.2M | 10k | 323.56 | |
| Exxon Mobil Corporation (XOM) | 0.3 | $2.9M | 42k | 69.79 | |
| At&t (T) | 0.3 | $2.9M | 74k | 39.08 | |
| Mondelez Int (MDLZ) | 0.3 | $2.9M | 53k | 55.08 | |
| Wal-Mart Stores (WMT) | 0.3 | $2.7M | 22k | 118.84 | |
| T. Rowe Price (TROW) | 0.3 | $2.7M | 22k | 121.83 | |
| Alibaba Group Holding (BABA) | 0.3 | $2.7M | 13k | 212.14 | |
| Chevron Corporation (CVX) | 0.3 | $2.5M | 21k | 120.51 | |
| CSX Corporation (CSX) | 0.3 | $2.3M | 31k | 72.36 | |
| Comcast Corporation (CMCSA) | 0.2 | $2.1M | 47k | 44.97 | |
| Bristol Myers Squibb (BMY) | 0.2 | $2.0M | 31k | 64.19 | |
| Vanguard Small-Cap Value ETF (VBR) | 0.2 | $2.0M | 15k | 137.05 | |
| Biogen Idec (BIIB) | 0.2 | $1.9M | 6.5k | 296.77 | |
| Spdr S&p 500 Etf (SPY) | 0.2 | $1.9M | 5.8k | 321.81 | |
| 3M Company (MMM) | 0.2 | $1.8M | 10k | 176.38 | |
| Live Nation Entertainment (LYV) | 0.2 | $1.8M | 25k | 71.48 | |
| Booking Holdings (BKNG) | 0.2 | $1.8M | 858.00 | 2053.61 | |
| Southern Company (SO) | 0.2 | $1.7M | 27k | 63.69 | |
| Coca-Cola Company (KO) | 0.2 | $1.6M | 29k | 55.35 | |
| Raytheon Company | 0.2 | $1.6M | 7.3k | 219.73 | |
| Amgen (AMGN) | 0.2 | $1.6M | 6.6k | 241.11 | |
| Simon Property (SPG) | 0.2 | $1.6M | 11k | 148.96 | |
| Philip Morris International (PM) | 0.2 | $1.5M | 17k | 85.11 | |
| Vanguard Mid-Cap ETF (VO) | 0.2 | $1.5M | 8.2k | 178.18 | |
| McDonald's Corporation (MCD) | 0.2 | $1.4M | 7.3k | 197.59 | |
| Altria (MO) | 0.2 | $1.4M | 29k | 49.91 | |
| Wec Energy Group (WEC) | 0.2 | $1.4M | 16k | 92.25 | |
| International Business Machines (IBM) | 0.2 | $1.3M | 9.7k | 134.09 | |
| iShares Russell 2000 Index (IWM) | 0.1 | $1.2M | 7.3k | 165.62 | |
| Lockheed Martin Corporation (LMT) | 0.1 | $1.2M | 3.1k | 389.35 | |
| Honeywell International (HON) | 0.1 | $1.2M | 6.7k | 177.01 | |
| Medtronic (MDT) | 0.1 | $1.2M | 11k | 113.42 | |
| Yum! Brands (YUM) | 0.1 | $975k | 9.7k | 100.72 | |
| Vanguard Total Stock Market ETF (VTI) | 0.1 | $971k | 5.9k | 163.66 | |
| JPMorgan Chase & Co. (JPM) | 0.1 | $915k | 6.6k | 139.40 | |
| Vanguard Growth ETF (VUG) | 0.1 | $863k | 4.7k | 182.26 | |
| Vanguard High Dividend Yield ETF (VYM) | 0.1 | $797k | 8.5k | 93.76 | |
| Williams-Sonoma (WSM) | 0.1 | $712k | 9.7k | 73.40 | |
| Vanguard Value ETF (VTV) | 0.1 | $662k | 5.5k | 119.82 | |
| Walgreen Boots Alliance | 0.1 | $636k | 11k | 58.93 | |
| Crane | 0.1 | $587k | 6.8k | 86.45 | |
| General Mills (GIS) | 0.1 | $546k | 10k | 53.53 | |
| McCormick & Company, Incorporated (MKC) | 0.1 | $543k | 3.2k | 169.69 | |
| Charter Communications Inc New Cl A cl a (CHTR) | 0.1 | $573k | 1.2k | 484.77 | |
| Yum China Holdings (YUMC) | 0.1 | $465k | 9.7k | 48.04 | |
| Becton, Dickinson and (BDX) | 0.1 | $456k | 1.7k | 272.24 | |
| Colgate-Palmolive Company (CL) | 0.1 | $413k | 6.0k | 68.83 | |
| Illinois Tool Works (ITW) | 0.1 | $401k | 2.2k | 179.42 | |
| U.S. Bancorp (USB) | 0.0 | $341k | 5.8k | 59.21 | |
| United Parcel Service (UPS) | 0.0 | $351k | 3.0k | 117.00 | |
| PPG Industries (PPG) | 0.0 | $374k | 2.8k | 133.57 | |
| Wells Fargo & Company (WFC) | 0.0 | $305k | 5.7k | 53.74 | |
| Kellogg Company (K) | 0.0 | $360k | 5.2k | 69.23 | |
| Vanguard Small-Cap ETF (VB) | 0.0 | $372k | 2.2k | 165.48 | |
| Air Lease Corp (AL) | 0.0 | $337k | 7.1k | 47.46 | |
| Dunkin' Brands Group | 0.0 | $302k | 4.0k | 75.50 | |
| FedEx Corporation (FDX) | 0.0 | $280k | 1.9k | 151.35 | |
| Edwards Lifesciences (EW) | 0.0 | $231k | 990.00 | 233.33 | |
| Mercury General Corporation (MCY) | 0.0 | $244k | 5.0k | 48.80 | |
| Hershey Company (HSY) | 0.0 | $233k | 1.6k | 147.19 | |
| Sempra Energy (SRE) | 0.0 | $258k | 1.7k | 151.76 | |
| PacWest Ban | 0.0 | $268k | 7.0k | 38.29 | |
| EXACT Sciences Corporation (EXAS) | 0.0 | $250k | 2.7k | 92.59 | |
| Vanguard Mid-Cap Value ETF (VOE) | 0.0 | $257k | 2.2k | 118.98 | |
| Rexford Industrial Realty Inc reit (REXR) | 0.0 | $222k | 4.9k | 45.58 | |
| Invesco Qqq Trust Series 1 (QQQ) | 0.0 | $284k | 1.3k | 212.26 | |
| Brookfield Asset Management | 0.0 | $208k | 3.6k | 57.78 | |
| Automatic Data Processing (ADP) | 0.0 | $205k | 1.2k | 170.83 | |
| Phillips 66 (PSX) | 0.0 | $207k | 1.9k | 111.47 |