Mogy Joel R Investment Counsel as of March 31, 2017
Portfolio Holdings for Mogy Joel R Investment Counsel
Mogy Joel R Investment Counsel holds 122 positions in its portfolio as reported in the March 2017 quarterly 13F filing
| Company (Ticker) | Portfolio Weight | Valued At | Change in Shares | Share Count | Share Price |
|---|---|---|---|---|---|
| Apple (AAPL) | 5.7 | $33M | 229k | 143.66 | |
| Berkshire Hathaway (BRK.B) | 4.9 | $28M | 170k | 166.68 | |
| Johnson & Johnson (JNJ) | 3.9 | $22M | 180k | 124.55 | |
| Microsoft Corporation (MSFT) | 3.9 | $22M | 339k | 65.86 | |
| Starbucks Corporation (SBUX) | 3.4 | $20M | 339k | 58.39 | |
| Costco Wholesale Corporation (COST) | 3.1 | $18M | 108k | 167.69 | |
| Cisco Systems (CSCO) | 3.1 | $18M | 533k | 33.80 | |
| Visa (V) | 3.0 | $18M | 197k | 88.87 | |
| Alphabet Inc Class C cs (GOOG) | 2.9 | $17M | 20k | 829.56 | |
| Home Depot (HD) | 2.7 | $16M | 108k | 146.83 | |
| Walt Disney Company (DIS) | 2.7 | $15M | 136k | 113.39 | |
| salesforce (CRM) | 2.5 | $15M | 176k | 82.49 | |
| Amazon (AMZN) | 2.5 | $14M | 16k | 886.56 | |
| Pepsi (PEP) | 2.4 | $14M | 124k | 111.86 | |
| Procter & Gamble Company (PG) | 2.3 | $14M | 151k | 89.85 | |
| Alphabet Inc Class A cs (GOOGL) | 2.2 | $13M | 15k | 847.79 | |
| Facebook Inc cl a (META) | 2.1 | $12M | 85k | 142.05 | |
| Exxon Mobil Corporation (XOM) | 2.0 | $11M | 139k | 82.01 | |
| Stryker Corporation (SYK) | 2.0 | $11M | 86k | 131.65 | |
| Financial Engines | 1.9 | $11M | 256k | 43.55 | |
| General Electric Company | 1.9 | $11M | 365k | 29.80 | |
| Verizon Communications (VZ) | 1.8 | $11M | 219k | 48.75 | |
| Oracle Corporation (ORCL) | 1.8 | $11M | 238k | 44.61 | |
| Accenture (ACN) | 1.7 | $9.7M | 81k | 119.88 | |
| At&t (T) | 1.5 | $8.7M | 208k | 41.55 | |
| IDEXX Laboratories (IDXX) | 1.3 | $7.7M | 50k | 154.60 | |
| Henry Schein (HSIC) | 1.3 | $7.5M | 44k | 169.96 | |
| AutoZone (AZO) | 1.3 | $7.5M | 10k | 723.03 | |
| Nike (NKE) | 1.2 | $7.1M | 128k | 55.73 | |
| Intuit (INTU) | 1.2 | $6.9M | 60k | 115.99 | |
| Union Pacific Corporation (UNP) | 1.1 | $6.4M | 60k | 105.93 | |
| iShares S&P MidCap 400 Index (IJH) | 1.1 | $6.3M | 37k | 171.21 | |
| Philip Morris International (PM) | 1.0 | $6.0M | 54k | 112.91 | |
| Altria (MO) | 0.9 | $5.1M | 72k | 71.42 | |
| Boeing Company (BA) | 0.8 | $4.9M | 28k | 176.85 | |
| Pfizer (PFE) | 0.8 | $4.9M | 143k | 34.21 | |
| Abbvie (ABBV) | 0.8 | $4.8M | 73k | 65.16 | |
| MasterCard Incorporated (MA) | 0.8 | $4.7M | 42k | 112.47 | |
| Intel Corporation (INTC) | 0.8 | $4.3M | 120k | 36.07 | |
| O'reilly Automotive (ORLY) | 0.7 | $4.1M | 15k | 269.85 | |
| Allergan | 0.6 | $3.7M | 15k | 238.93 | |
| Intuitive Surgical (ISRG) | 0.6 | $3.7M | 4.8k | 766.47 | |
| Time Warner | 0.6 | $3.6M | 37k | 97.70 | |
| Merck & Co (MRK) | 0.6 | $3.3M | 52k | 63.55 | |
| Berkshire Hathaway (BRK.A) | 0.6 | $3.2M | 13.00 | 249846.15 | |
| International Business Machines (IBM) | 0.6 | $3.3M | 19k | 174.13 | |
| Simon Property (SPG) | 0.6 | $3.2M | 19k | 172.05 | |
| Palo Alto Networks (PANW) | 0.6 | $3.2M | 28k | 112.68 | |
| Abbott Laboratories (ABT) | 0.5 | $3.1M | 71k | 44.41 | |
| Bed Bath & Beyond | 0.5 | $3.0M | 75k | 39.46 | |
| Chevron Corporation (CVX) | 0.5 | $2.6M | 24k | 107.36 | |
| Mondelez Int (MDLZ) | 0.5 | $2.6M | 61k | 43.08 | |
| Adobe Systems Incorporated (ADBE) | 0.4 | $2.3M | 18k | 130.11 | |
| Celgene Corporation | 0.4 | $2.3M | 19k | 124.41 | |
| Nextera Energy (NEE) | 0.4 | $2.1M | 16k | 128.38 | |
| 3M Company (MMM) | 0.3 | $2.0M | 11k | 191.37 | |
| Vanguard Small-Cap Value ETF (VBR) | 0.3 | $2.0M | 17k | 122.84 | |
| Comcast Corporation (CMCSA) | 0.3 | $1.8M | 48k | 37.58 | |
| Biogen Idec (BIIB) | 0.3 | $1.8M | 6.5k | 273.38 | |
| Southern Company (SO) | 0.3 | $1.8M | 36k | 49.78 | |
| Bristol Myers Squibb (BMY) | 0.3 | $1.7M | 32k | 54.37 | |
| iShares S&P SmallCap 600 Index (IJR) | 0.3 | $1.7M | 24k | 69.18 | |
| Medtronic (MDT) | 0.3 | $1.7M | 21k | 80.54 | |
| Wal-Mart Stores (WMT) | 0.3 | $1.6M | 22k | 72.09 | |
| Wells Fargo & Company (WFC) | 0.3 | $1.6M | 29k | 55.65 | |
| priceline.com Incorporated | 0.3 | $1.6M | 920.00 | 1780.43 | |
| T. Rowe Price (TROW) | 0.3 | $1.5M | 23k | 68.14 | |
| Raytheon Company | 0.3 | $1.5M | 10k | 152.48 | |
| CSX Corporation (CSX) | 0.3 | $1.5M | 32k | 46.56 | |
| Netflix (NFLX) | 0.2 | $1.4M | 9.2k | 147.76 | |
| Vanguard Mid-Cap ETF (VO) | 0.2 | $1.2M | 9.0k | 139.24 | |
| Coca-Cola Company (KO) | 0.2 | $1.2M | 29k | 42.43 | |
| Schlumberger (SLB) | 0.2 | $1.2M | 16k | 78.11 | |
| Wec Energy Group (WEC) | 0.2 | $1.2M | 21k | 60.61 | |
| McDonald's Corporation (MCD) | 0.2 | $979k | 7.6k | 129.62 | |
| Amgen (AMGN) | 0.2 | $968k | 5.9k | 164.07 | |
| iShares Russell 2000 Index (IWM) | 0.2 | $955k | 6.9k | 137.45 | |
| Walgreen Boots Alliance | 0.2 | $934k | 11k | 83.08 | |
| Kraft Heinz (KHC) | 0.2 | $953k | 11k | 90.85 | |
| Spdr S&p 500 Etf (SPY) | 0.1 | $814k | 3.5k | 235.67 | |
| Lockheed Martin Corporation (LMT) | 0.1 | $830k | 3.1k | 267.74 | |
| Honeywell International (HON) | 0.1 | $837k | 6.7k | 124.93 | |
| Vanguard High Dividend Yield ETF (VYM) | 0.1 | $804k | 10k | 77.68 | |
| Charles Schwab Corporation (SCHW) | 0.1 | $780k | 19k | 40.78 | |
| Vanguard Value ETF (VTV) | 0.1 | $761k | 8.0k | 95.42 | |
| Vanguard Growth ETF (VUG) | 0.1 | $687k | 5.7k | 121.59 | |
| Johnson Controls International Plc equity (JCI) | 0.1 | $715k | 17k | 42.14 | |
| Yum! Brands (YUM) | 0.1 | $619k | 9.7k | 63.95 | |
| JPMorgan Chase & Co. (JPM) | 0.1 | $557k | 6.3k | 87.81 | |
| U.S. Bancorp (USB) | 0.1 | $600k | 12k | 51.46 | |
| General Mills (GIS) | 0.1 | $602k | 10k | 59.02 | |
| Royal Dutch Shell | 0.1 | $579k | 11k | 52.70 | |
| Crane | 0.1 | $523k | 7.0k | 74.82 | |
| Williams-Sonoma (WSM) | 0.1 | $520k | 9.7k | 53.61 | |
| Colgate-Palmolive Company (CL) | 0.1 | $448k | 6.1k | 73.15 | |
| PPG Industries (PPG) | 0.1 | $399k | 3.8k | 105.00 | |
| Kellogg Company (K) | 0.1 | $378k | 5.2k | 72.69 | |
| Vanguard Total Stock Market ETF (VTI) | 0.1 | $377k | 3.1k | 121.46 | |
| Charter Communications Inc New Cl A cl a (CHTR) | 0.1 | $387k | 1.2k | 327.13 | |
| FedEx Corporation (FDX) | 0.1 | $361k | 1.9k | 195.14 | |
| United Parcel Service (UPS) | 0.1 | $322k | 3.0k | 107.33 | |
| Becton, Dickinson and (BDX) | 0.1 | $330k | 1.8k | 183.33 | |
| Lowe's Companies (LOW) | 0.1 | $321k | 3.9k | 82.31 | |
| McCormick & Company, Incorporated (MKC) | 0.1 | $366k | 3.8k | 97.60 | |
| PacWest Ban | 0.1 | $373k | 7.0k | 53.29 | |
| Dominion Resources (D) | 0.1 | $295k | 3.8k | 77.63 | |
| Mercury General Corporation (MCY) | 0.1 | $305k | 5.0k | 61.00 | |
| Nordstrom | 0.1 | $300k | 6.4k | 46.62 | |
| Illinois Tool Works (ITW) | 0.1 | $291k | 2.2k | 132.27 | |
| Air Lease Corp (AL) | 0.1 | $275k | 7.1k | 38.73 | |
| Yum China Holdings (YUMC) | 0.1 | $263k | 9.7k | 27.17 | |
| BP (BP) | 0.0 | $217k | 6.3k | 34.44 | |
| CVS Caremark Corporation (CVS) | 0.0 | $226k | 2.9k | 78.44 | |
| Luxottica Group S.p.A. | 0.0 | $215k | 3.9k | 55.13 | |
| Vanguard Small-Cap ETF (VB) | 0.0 | $238k | 1.8k | 133.33 | |
| Vanguard Mid-Cap Value ETF (VOE) | 0.0 | $233k | 2.3k | 101.75 | |
| Dunkin' Brands Group | 0.0 | $219k | 4.0k | 54.75 | |
| Express Scripts Holding | 0.0 | $224k | 3.4k | 65.88 | |
| Dentsply Sirona (XRAY) | 0.0 | $237k | 3.8k | 62.37 | |
| Mkt Vectors Biotech Etf etf (BBH) | 0.0 | $259k | 2.2k | 119.08 | |
| Adient (ADNT) | 0.0 | $204k | 2.8k | 72.70 | |
| Franklin Resources (BEN) | 0.0 | $202k | 4.8k | 42.08 |
