Brand Asset Management Group

Brand Asset Management Group as of Dec. 31, 2025

Portfolio Holdings for Brand Asset Management Group

Brand Asset Management Group holds 171 positions in its portfolio as reported in the December 2025 quarterly 13F filing

Company (Ticker) Portfolio Weight Valued At Change in Shares Share Count Share Price
Ishares Core Msci Emkt (IEMG) 9.6 $34M 512k 67.22
Ishares Tr Core S&p Mcp Etf (IJH) 8.4 $30M 453k 66.00
Vanguard Index Fds Mid Cap Etf (VO) 4.4 $16M 54k 290.22
Vanguard Scottsdale Fds Vng Rus1000grw (VONG) 4.3 $15M 127k 121.75
Dimensional Etf Trust Intl Small Cap E (DFIS) 3.9 $14M 422k 32.94
Ishares Tr Rus 1000 Grw Etf (IWF) 3.9 $14M 29k 473.30
Schwab Strategic Tr Intl Eqty Etf (SCHF) 3.8 $13M 558k 24.04
Schwab Strategic Tr Us Lrg Cap Etf (SCHX) 3.4 $12M 446k 26.91
Ishares Tr Eafe Sml Cp Etf (SCZ) 3.2 $12M 149k 77.53
Schwab Strategic Tr Us Mid-cap Etf (SCHM) 3.2 $11M 381k 30.07
Schwab Strategic Tr Emrg Mkteq Etf (SCHE) 3.0 $11M 328k 32.75
Vanguard Scottsdale Fds Vng Rus1000val (VONV) 3.0 $11M 114k 92.30
Schwab Strategic Tr Us Sml Cap Etf (SCHA) 2.6 $9.3M 327k 28.48
Schwab Strategic Tr Intl Sceqt Etf (SCHC) 2.2 $8.0M 177k 45.53
Ishares Tr Core S&p500 Etf (IVV) 2.2 $7.8M 11k 684.97
Ishares Tr Rus 1000 Val Etf (IWD) 1.7 $6.0M 29k 210.34
Schwab Strategic Tr Us Lcap Va Etf (SCHV) 1.7 $5.9M 200k 29.61
Palantir Technologies Cl A (PLTR) 1.6 $5.8M 33k 177.75
Vanguard Index Fds Small Cp Etf (VB) 1.4 $5.0M 19k 257.95
Ishares Tr Morningstr Us Eq (ILCB) 1.1 $3.8M 40k 94.38
Ishares Tr Morningstar Grwt (ILCG) 1.0 $3.5M 33k 104.04
Vanguard Bd Index Fds Short Trm Bond (BSV) 1.0 $3.4M 44k 78.81
Vanguard World Mega Cap Index (MGC) 1.0 $3.4M 14k 251.17
Schwab Strategic Tr Us Lcap Gr Etf (SCHG) 0.9 $3.1M 97k 32.62
Ishares Tr Mrgstr Md Cp Etf (IMCB) 0.8 $3.0M 36k 82.73
Schwab Strategic Tr Us Reit Etf (SCHH) 0.8 $2.9M 140k 20.89
Vanguard Intl Equity Index F Ftse Emr Mkt Etf (VWO) 0.8 $2.8M 52k 53.76
Ishares Tr Rus 1000 Etf (IWB) 0.8 $2.7M 7.2k 373.45
Apple (AAPL) 0.7 $2.6M 9.6k 271.86
Spdr S&p 500 Etf Tr Tr Unit (SPY) 0.6 $2.3M 3.4k 681.95
Schwab Strategic Tr Sht Tm Us Tres (SCHO) 0.6 $2.3M 94k 24.37
Schwab Strategic Tr 1 5yr Corp Bd (SCHJ) 0.6 $2.1M 84k 24.90
Invesco Qqq Tr Unit Ser 1 (QQQ) 0.5 $1.9M 3.1k 614.36
Ishares Tr 0-5yr Hi Yl Cp (SHYG) 0.5 $1.9M 44k 42.87
Ishares Tr Russell 2000 Etf (IWM) 0.5 $1.8M 7.2k 246.16
Microsoft Corporation (MSFT) 0.5 $1.7M 3.4k 483.63
Schwab Strategic Tr Fundamental Us L (FNDX) 0.4 $1.5M 56k 27.21
Vanguard Tax-managed Fds Van Ftse Dev Mkt (VEA) 0.4 $1.5M 25k 62.47
NVIDIA Corporation (NVDA) 0.4 $1.5M 8.0k 186.49
Ishares Tr Mrgstr Sm Cp Etf (ISCB) 0.4 $1.5M 23k 65.01
Vanguard Intl Equity Index F Tt Wrld St Etf (VT) 0.4 $1.4M 10k 141.06
Ishares Tr Morningstar Valu (ILCV) 0.4 $1.4M 15k 94.36
Vanguard Index Fds Sm Cp Val Etf (VBR) 0.4 $1.4M 6.7k 211.79
Schwab Strategic Tr Fundamental Intl (FNDF) 0.4 $1.4M 30k 45.21
Ishares Tr 0-5 Yr Tips Etf (STIP) 0.4 $1.3M 13k 102.39
Ishares Tr Msci Intl Vlu Ft (IVLU) 0.4 $1.3M 33k 38.05
Spdr Index Shs Fds Portfolio Devlpd (SPDW) 0.3 $1.2M 28k 44.41
Columbia Etf Tr Ii Em Core Ex Etf (XCEM) 0.3 $1.2M 32k 38.36
Spdr Index Shs Fds Dj Glb Rl Es Etf (RWO) 0.3 $1.2M 27k 45.02
Ishares Tr Fltg Rate Nt Etf (FLOT) 0.3 $1.2M 24k 50.86
Invesco Exch Traded Fd Tr Ii Nasdaq 100 Etf (QQQM) 0.3 $1.1M 4.3k 252.92
Berkshire Hathaway Inc Del Cl B New (BRK.B) 0.3 $1.0M 2.1k 502.63
Vanguard Index Fds S&p 500 Etf Shs (VOO) 0.3 $1.0M 1.6k 627.13
Schwab Strategic Tr Fundamental Us S (FNDA) 0.3 $998k 32k 31.51
Vanguard Index Fds Growth Etf (VUG) 0.3 $968k 2.0k 487.79
Spdr Series Trust State Street Spd (SPMD) 0.2 $879k 15k 57.91
UnitedHealth (UNH) 0.2 $838k 2.5k 330.11
Schwab Strategic Tr Us Dividend Eq (SCHD) 0.2 $829k 30k 27.43
Schwab Strategic Tr Fundamental Emer (FNDE) 0.2 $804k 22k 36.06
Ishares Tr Mrgstr Md Cp Val (IMCV) 0.2 $794k 9.6k 82.34
Broadcom (AVGO) 0.2 $788k 2.3k 346.10
Goldman Sachs Etf Tr Equal Weight Us (GSEW) 0.2 $781k 9.2k 85.12
Ishares Tr Core Intl Aggr (IAGG) 0.2 $779k 16k 50.01
JPMorgan Chase & Co. (JPM) 0.2 $740k 2.3k 322.18
Ishares Gold Tr Shares Represent (IAUM) 0.2 $735k 17k 42.99
American Centy Etf Tr Emerging Mkt Val (AVES) 0.2 $721k 12k 58.31
Alphabet Cap Stk Cl A (GOOGL) 0.2 $720k 2.3k 313.00
Ishares Tr Msci Eafe Etf (EFA) 0.2 $695k 7.2k 96.03
Ishares Tr 3yrtb Etf (ISHG) 0.2 $691k 9.2k 75.24
Schwab Strategic Tr Fundamental Intl (FNDC) 0.2 $685k 15k 44.55
Spdr Index Shs Fds S&p Intl Smlcp (GWX) 0.2 $680k 17k 40.86
Ishares Tr Rus Mid Cap Etf (IWR) 0.2 $658k 6.8k 96.27
Schwab Strategic Tr Us Tips Etf (SCHP) 0.2 $654k 25k 26.49
Ishares Tr Micro-cap Etf (IWC) 0.2 $649k 4.1k 157.70
Ishares Tr S&p 500 Grwt Etf (IVW) 0.2 $633k 5.1k 123.26
Ishares Tr Msci Emg Mkt Etf (EEM) 0.2 $619k 11k 54.71
Abrdn Precious Metals Basket Physcl Precs Met (GLTR) 0.2 $603k 2.9k 205.60
Wisdomtree Tr Us Largecap Fund (EPS) 0.2 $594k 8.4k 70.86
Dbx Etf Tr Xtrack Intl Real (HAUZ) 0.2 $587k 25k 23.21
Spdr Series Trust State Street Spd (SPYV) 0.2 $584k 10k 56.81
Ishares Tr Ultra Short Dur (ICSH) 0.2 $565k 11k 50.58
Eaton Vance Tax Managed Diversified Eq. (ETY) 0.2 $562k 37k 15.34
Us Bancorp Del Com New (USB) 0.2 $557k 10k 53.36
Amazon (AMZN) 0.2 $546k 2.4k 230.82
Vanguard Bd Index Fds Total Bnd Mrkt (BND) 0.1 $534k 7.2k 74.07
International Business Machines (IBM) 0.1 $526k 1.8k 296.23
First Tr Exch Traded Fd Iii Instl Pfd Secs (FPEI) 0.1 $523k 27k 19.39
Dimensional Etf Trust Internatnal Val (DFIV) 0.1 $521k 10k 49.90
Procter & Gamble Company (PG) 0.1 $511k 3.6k 143.30
Invesco Exch Traded Fd Tr Ii S&p 500 Momntm (SPMO) 0.1 $509k 4.3k 119.31
Vaneck Etf Trust Semiconductr Etf (SMH) 0.1 $507k 1.4k 360.13
Meta Platforms Cl A (META) 0.1 $502k 760.00 660.25
Vanguard Index Fds Value Etf (VTV) 0.1 $482k 2.5k 190.99
Pepsi (PEP) 0.1 $465k 3.2k 143.52
Ishares Msci Emrg Chn (EMXC) 0.1 $463k 6.4k 72.68
Spdr S&p Midcap 400 Etf Tr Utser1 S&pdcrp (MDY) 0.1 $423k 701.00 603.28
Ameren Corporation (AEE) 0.1 $423k 4.2k 99.86
Ishares Tr S&p 500 Val Etf (IVE) 0.1 $408k 1.9k 212.07
Fox Corp Cl A Com (FOXA) 0.1 $408k 5.6k 73.07
Ishares Tr Msci Acwi Etf (ACWI) 0.1 $394k 2.8k 141.48
Blackrock Etf Trust Ishares Us Equit (DYNF) 0.1 $389k 6.4k 60.81
Invesco Exch Traded Fd Tr Ii S&p Intl Momnt (IDMO) 0.1 $384k 6.9k 55.57
Northern Trust Corporation (NTRS) 0.1 $380k 2.8k 136.59
Goldman Sachs (GS) 0.1 $366k 416.00 879.00
Ishares Tr Eafe Value Etf (EFV) 0.1 $365k 5.1k 71.41
Millicom Intl Cellular S A Com Stk (TIGO) 0.1 $358k 6.5k 55.44
Jabil Circuit (JBL) 0.1 $356k 1.6k 228.02
Vanguard Index Fds Real Estate Etf (VNQ) 0.1 $355k 4.0k 88.49
Invesco SHS (IVZ) 0.1 $354k 14k 26.27
RBC Bearings Incorporated (RBC) 0.1 $354k 790.00 448.43
Ishares Tr Core Univrsl Usd (IUSB) 0.1 $351k 7.5k 46.54
J P Morgan Exchange Traded F Core Plus Bd Etf (JCPB) 0.1 $350k 7.4k 47.35
Tesla Motors (TSLA) 0.1 $350k 778.00 449.72
Cisco Systems (CSCO) 0.1 $349k 4.5k 77.04
Grayscale Ethereum Mini Tr E Shs New (ETH) 0.1 $339k 12k 28.06
Aptiv Com Shs (APTV) 0.1 $337k 4.4k 76.09
Vanguard Index Fds Mcap Vl Idxvip (VOE) 0.1 $333k 1.9k 177.37
Crowdstrike Hldgs Cl A (CRWD) 0.1 $330k 705.00 468.44
Technipfmc (FTI) 0.1 $328k 7.4k 44.56
Cirrus Logic (CRUS) 0.1 $324k 2.7k 118.50
Spdr Series Trust State Street Spd (FLRN) 0.1 $322k 11k 30.73
Global X Fds Adaptive Us (AUSF) 0.1 $318k 6.9k 46.37
Johnson Ctls Intl SHS (JCI) 0.1 $317k 2.6k 119.75
NiSource (NI) 0.1 $312k 7.5k 41.76
Synchrony Financial (SYF) 0.1 $309k 3.7k 83.43
Micron Technology (MU) 0.1 $305k 1.1k 285.41
Ishares Tr Core S&p Scp Etf (IJR) 0.1 $303k 2.5k 120.18
Universal Hlth Svcs CL B (UHS) 0.1 $300k 1.4k 218.02
Lam Research Corp Com New (LRCX) 0.1 $298k 1.7k 171.18
Apa Corporation (APA) 0.1 $293k 12k 24.46
MasTec (MTZ) 0.1 $283k 1.3k 217.37
Ishares Tr Core Msci Eafe (IEFA) 0.1 $280k 3.1k 89.46
Huntington Ingalls Inds (HII) 0.1 $279k 821.00 340.07
Ishares Tr MRGSTR MD CP GRW (IMCG) 0.1 $279k 3.5k 79.84
Adt (ADT) 0.1 $278k 34k 8.07
Amphenol Corp Cl A (APH) 0.1 $271k 2.0k 135.14
Nextera Energy (NEE) 0.1 $270k 3.4k 80.27
Cardinal Health (CAH) 0.1 $269k 1.3k 205.50
Ishares Tr S&p 100 Etf (OEF) 0.1 $269k 783.00 342.97
Maplebear (CART) 0.1 $267k 5.9k 44.98
Curtiss-Wright (CW) 0.1 $266k 482.00 551.27
Leidos Holdings (LDOS) 0.1 $261k 1.4k 180.40
Zoom Communications Cl A (ZM) 0.1 $261k 3.0k 86.29
Putnam Etf Trust Focused Lar Cap (PVAL) 0.1 $260k 5.7k 45.57
Vanguard Mun Bd Fds Tax Exempt Bd (VTEB) 0.1 $256k 5.1k 50.29
Caterpillar (CAT) 0.1 $253k 442.00 572.87
Spdr Dow Jones Indl Average Ut Ser 1 (DIA) 0.1 $253k 526.00 480.57
Wal-Mart Stores (WMT) 0.1 $252k 2.3k 111.43
Grayscale Bitcoin Mini Tr Et Shs New (BTC) 0.1 $247k 6.4k 38.73
Ralph Lauren Corp Cl A (RL) 0.1 $244k 689.00 353.61
Vanguard Scottsdale Fds Vng Rus2000idx (VTWO) 0.1 $243k 2.4k 99.52
Omni (OMC) 0.1 $240k 3.0k 80.75
Cognizant Technology Solutio Cl A (CTSH) 0.1 $237k 2.9k 83.00
Kla Corp Com New (KLAC) 0.1 $237k 195.00 1215.08
Vanguard Intl Equity Index F Allwrld Ex Us (VEU) 0.1 $236k 3.2k 73.56
Crown Holdings (CCK) 0.1 $236k 2.3k 102.97
Abbvie (ABBV) 0.1 $235k 1.0k 228.49
Select Sector Spdr Tr State Street Con (XLP) 0.1 $233k 3.0k 77.68
Eli Lilly & Co. (LLY) 0.1 $232k 216.00 1074.68
Verizon Communications (VZ) 0.1 $225k 5.5k 40.73
Brixmor Prty (BRX) 0.1 $222k 8.5k 26.22
Vanguard Intl Equity Index F Ftse Smcap Etf (VSS) 0.1 $219k 1.5k 143.33
Schwab Strategic Tr Us Brd Mkt Etf (SCHB) 0.1 $213k 8.1k 26.23
Ishares Tr Jpmorgan Usd Emg (EMB) 0.1 $213k 2.2k 96.29
Nortonlifelock (GEN) 0.1 $211k 7.8k 27.19
Arista Networks Com Shs (ANET) 0.1 $210k 1.6k 131.03
Select Sector Spdr Tr State Street Con (XLY) 0.1 $205k 1.7k 119.41
Dimensional Etf Trust Global Real Est (DFGR) 0.1 $202k 7.7k 26.42
AmerisourceBergen (COR) 0.1 $202k 598.00 337.75
Viatris (VTRS) 0.1 $187k 15k 12.45
Zoominfo Technologies Common Stock (GTM) 0.0 $102k 10k 10.17