Financial Architects

Financial Architects as of Dec. 31, 2015

Portfolio Holdings for Financial Architects

Financial Architects holds 212 positions in its portfolio as reported in the December 2015 quarterly 13F filing

Company (Ticker) Portfolio Weight Valued At Change in Shares Share Count Share Price
Rydex S&P Equal Weight ETF 5.1 $13M 168k 76.64
Rydex Etf Trust s^p500 pur val 4.1 $10M 209k 49.20
Rydex S&P MidCap 400 Pure Growth ETF 3.7 $9.3M 75k 124.69
Schwab International Equity ETF (SCHF) 3.4 $8.5M 310k 27.56
iShares S&P SmallCap 600 Index (IJR) 3.2 $8.2M 75k 110.11
General Electric Company 2.9 $7.3M 233k 31.15
Rydex S&P 500 Pure Growth ETF 2.9 $7.2M 89k 80.71
Rydex Etf Trust consumr staple 2.6 $6.5M 56k 116.02
Apple (AAPL) 2.5 $6.2M 59k 105.26
Schwab U S Broad Market ETF (SCHB) 2.0 $5.1M 104k 49.04
Johnson & Johnson (JNJ) 1.9 $4.8M 46k 102.72
Berkshire Hathaway (BRK.B) 1.8 $4.5M 34k 132.06
Technology SPDR (XLK) 1.6 $4.1M 96k 42.83
Schwab Strategic Tr us aggregate b (SCHZ) 1.4 $3.7M 71k 51.50
Cambria Etf Tr glb asset allo (GAA) 1.4 $3.5M 150k 23.09
Financial Select Sector SPDR (XLF) 1.4 $3.4M 143k 23.83
iShares Dow Jones Select Dividend (DVY) 1.4 $3.4M 46k 75.15
Sch Fnd Us Lg Etf schwb fdt us lg (FNDX) 1.3 $3.4M 119k 28.64
Verizon Communications (VZ) 1.2 $3.1M 66k 46.22
Amazon (AMZN) 1.1 $2.8M 4.1k 676.10
Exxon Mobil Corporation (XOM) 1.1 $2.7M 35k 77.95
SPDR Barclays Capital Convertible SecETF (CWB) 1.1 $2.7M 62k 43.28
WisdomTree MidCap Earnings Fund (EZM) 1.1 $2.7M 31k 87.13
Claymore Exchange-traded Fd gugg spinoff etf 1.0 $2.6M 67k 38.44
Alphabet Inc Class C cs (GOOG) 1.0 $2.6M 3.4k 758.74
Enstar Group (ESGR) 1.0 $2.6M 17k 150.06
Credit Suisse Nassau Brh exch nt lkd 20 1.0 $2.5M 90k 27.60
Facebook Inc cl a (META) 0.9 $2.2M 21k 104.64
Pepsi (PEP) 0.8 $2.1M 21k 99.93
Novartis (NVS) 0.8 $2.1M 24k 86.04
Abbvie (ABBV) 0.8 $2.0M 34k 59.25
Vanguard High Dividend Yield ETF (VYM) 0.7 $1.9M 28k 66.75
At&t (T) 0.7 $1.8M 53k 34.42
Airgas 0.7 $1.8M 13k 138.35
SPDR S&P MidCap 400 ETF (MDY) 0.7 $1.7M 6.9k 254.07
iShares S&P US Pref Stock Idx Fnd (PFF) 0.7 $1.8M 45k 38.86
Bce (BCE) 0.7 $1.7M 45k 38.62
Spdr S&p 500 Etf (SPY) 0.7 $1.7M 8.4k 203.83
iShares Russell Midcap Index Fund (IWR) 0.7 $1.7M 10k 160.19
iShares S&P Global Healthcare Sect. (IXJ) 0.7 $1.7M 16k 102.61
Microsoft Corporation (MSFT) 0.6 $1.6M 28k 55.49
General Mills (GIS) 0.6 $1.5M 26k 57.67
Realty Income (O) 0.6 $1.4M 54k 26.59
iShares FTSE NAREIT Resi Plus Capp (REZ) 0.6 $1.4M 22k 63.45
Schwab Strategic Tr cmn (SCHV) 0.6 $1.4M 34k 42.45
Intel Corporation (INTC) 0.6 $1.4M 41k 34.46
Unilever (UL) 0.6 $1.4M 32k 43.11
Merck & Co (MRK) 0.5 $1.3M 25k 52.83
Sch Fnd Us Sm Etf schwab fdt us sc (FNDA) 0.5 $1.3M 48k 27.96
Automatic Data Processing (ADP) 0.5 $1.3M 15k 84.73
Schwab Strategic Tr sht tm us tres (SCHO) 0.5 $1.3M 26k 50.44
Macquarie Infrastructure Company 0.5 $1.3M 18k 72.57
Markel Corporation (MKL) 0.5 $1.2M 1.4k 883.70
Utilities SPDR (XLU) 0.5 $1.2M 29k 43.29
Sch Fnd Intl Lg Etf (FNDF) 0.5 $1.2M 51k 23.82
Pfizer (PFE) 0.5 $1.2M 37k 32.27
Walt Disney Company (DIS) 0.5 $1.1M 11k 105.04
PowerShares QQQ Trust, Series 1 0.5 $1.1M 10k 111.84
Schwab Emerging Markets Equity ETF (SCHE) 0.4 $1.1M 56k 19.51
Bristol Myers Squibb (BMY) 0.4 $1.0M 15k 68.77
CVS Caremark Corporation (CVS) 0.4 $1.0M 10k 97.77
Aqua America 0.4 $1.0M 34k 29.81
Duke Energy (DUK) 0.4 $1.0M 14k 71.39
Consumer Staples Select Sect. SPDR (XLP) 0.4 $991k 20k 50.50
JPMorgan Chase & Co. (JPM) 0.4 $956k 15k 66.02
Chevron Corporation (CVX) 0.4 $955k 11k 89.97
Vanguard Value ETF (VTV) 0.4 $932k 11k 81.48
Alphabet Inc Class A cs (GOOGL) 0.4 $942k 1.2k 777.87
International Business Machines (IBM) 0.4 $917k 6.7k 137.65
Wells Fargo & Company (WFC) 0.3 $848k 16k 54.36
Mettler-Toledo International (MTD) 0.3 $848k 2.5k 339.20
Vanguard Growth ETF (VUG) 0.3 $870k 8.2k 106.38
Kraft Heinz (KHC) 0.3 $849k 12k 72.74
Qualcomm (QCOM) 0.3 $834k 17k 49.99
Sch Fnd Em Lg Etf schb fdt emk lg (FNDE) 0.3 $827k 45k 18.32
HSBC Holdings (HSBC) 0.3 $804k 31k 26.36
McDonald's Corporation (MCD) 0.3 $802k 6.8k 118.11
Gilead Sciences (GILD) 0.3 $804k 7.9k 101.20
iShares Russell 1000 Value Index (IWD) 0.3 $788k 8.1k 97.89
Visa (V) 0.3 $748k 9.7k 77.50
iShares Russell 1000 Growth Index (IWF) 0.3 $757k 7.6k 99.54
Fs Investment Corporation 0.3 $766k 85k 8.99
Altria (MO) 0.3 $723k 12k 58.24
Health Care SPDR (XLV) 0.3 $702k 9.7k 72.03
South Jersey Industries 0.3 $703k 30k 23.53
Reynolds American 0.3 $673k 15k 46.16
Nextera Energy (NEE) 0.3 $695k 6.7k 103.82
Comcast Corporation (CMCSA) 0.3 $668k 12k 56.43
Home Depot (HD) 0.3 $648k 4.9k 132.22
Abbott Laboratories (ABT) 0.3 $649k 14k 44.92
Rydex S&P Equal Weight Technology 0.3 $662k 7.2k 92.32
Bank of America Corporation (BAC) 0.2 $630k 37k 16.83
Diageo (DEO) 0.2 $638k 5.8k 109.10
Vanguard S&p 500 Etf idx (VOO) 0.2 $632k 3.4k 187.04
BP (BP) 0.2 $619k 20k 31.28
Philip Morris International (PM) 0.2 $608k 6.9k 87.85
PowerShares Fin. Preferred Port. 0.2 $597k 32k 18.82
Schlumberger (SLB) 0.2 $579k 8.3k 69.71
PNC Financial Services (PNC) 0.2 $550k 5.8k 95.24
iShares S&P Natl AMTFr Mncpl Bd (MUB) 0.2 $555k 5.0k 110.67
Wisdomtree Tr intl hedge eqt (HEDJ) 0.2 $547k 10k 53.80
Teva Pharmaceutical Industries (TEVA) 0.2 $536k 8.2k 65.61
Federated Investors (FHI) 0.2 $521k 18k 28.67
Oracle Corporation (ORCL) 0.2 $521k 14k 36.51
SPDR Dow Jones Industrial Average ETF (DIA) 0.2 $527k 3.0k 173.87
Claymore S&P Global Water Index 0.2 $533k 20k 27.14
Restoration Hardware Hldgs I 0.2 $532k 6.7k 79.52
Public Service Enterprise (PEG) 0.2 $503k 13k 38.72
Tor Dom Bk Cad (TD) 0.2 $512k 13k 39.13
Vanguard Total Stock Market ETF (VTI) 0.2 $508k 4.9k 104.35
Vodafone Group New Adr F (VOD) 0.2 $508k 16k 32.28
3M Company (MMM) 0.2 $477k 3.2k 150.66
Celgene Corporation 0.2 $472k 3.9k 119.83
Middlesex Water Company (MSEX) 0.2 $474k 18k 26.53
Cisco Systems (CSCO) 0.2 $461k 17k 27.13
ConocoPhillips (COP) 0.2 $463k 9.9k 46.66
SPDR Gold Trust (GLD) 0.2 $446k 4.4k 101.36
American Water Works (AWK) 0.2 $450k 7.5k 59.69
Vanguard REIT ETF (VNQ) 0.2 $453k 5.7k 79.78
iShares Dow Jones US Technology (IYW) 0.2 $458k 4.3k 106.98
Rydex Etf Trust equity 0.2 $445k 10k 43.22
GlaxoSmithKline 0.2 $424k 11k 39.23
Williams Companies (WMB) 0.2 $425k 17k 25.73
Ligand Pharmaceuticals In (LGND) 0.2 $434k 4.0k 108.50
Jp Morgan Alerian Mlp Index (AMJ) 0.2 $419k 15k 28.96
Barclays Bank 0.2 $431k 17k 25.96
Capital One Financial (COF) 0.2 $410k 10k 40.29
Procter & Gamble Company (PG) 0.2 $401k 5.0k 79.42
Novo Nordisk A/S (NVO) 0.2 $397k 6.8k 58.02
Energy Select Sector SPDR (XLE) 0.2 $405k 6.7k 60.27
iShares Russell 2000 Index (IWM) 0.2 $413k 3.7k 112.50
athenahealth 0.2 $408k 2.5k 161.07
iShares S&P MidCap 400 Index (IJH) 0.2 $401k 2.9k 139.24
Schwab U S Small Cap ETF (SCHA) 0.2 $409k 7.9k 52.05
Schwab U S Large Cap Growth ETF (SCHG) 0.2 $408k 7.7k 52.83
Express Scripts Holding 0.2 $416k 4.8k 87.49
iShares MSCI Emerging Markets Indx (EEM) 0.1 $387k 12k 32.19
Costco Wholesale Corporation (COST) 0.1 $378k 2.3k 161.40
CSX Corporation (CSX) 0.1 $383k 15k 25.95
iShares MSCI EAFE Index Fund (EFA) 0.1 $378k 6.4k 58.73
Biogen Idec (BIIB) 0.1 $369k 1.2k 306.48
Dyax 0.1 $376k 10k 37.60
Vanguard Total Bond Market ETF (BND) 0.1 $384k 4.8k 80.74
United Technologies Corporation 0.1 $358k 3.7k 96.13
Enterprise Products Partners (EPD) 0.1 $360k 14k 25.57
Global X Etf equity 0.1 $350k 18k 19.72
Blackstone 0.1 $324k 11k 29.23
Lockheed Martin Corporation (LMT) 0.1 $339k 1.6k 217.17
TJX Companies (TJX) 0.1 $327k 4.6k 70.90
Under Armour (UAA) 0.1 $321k 4.0k 80.61
National Grid 0.1 $319k 4.6k 69.53
Anacor Pharmaceuticals In 0.1 $340k 3.0k 112.84
Chubb Corporation 0.1 $305k 2.3k 132.61
Kimberly-Clark Corporation (KMB) 0.1 $305k 2.4k 127.35
AFLAC Incorporated (AFL) 0.1 $292k 4.9k 59.97
Ross Stores (ROST) 0.1 $295k 5.5k 53.88
iShares S&P 500 Index (IVV) 0.1 $291k 1.4k 204.64
Total (TTE) 0.1 $298k 6.6k 44.95
Starbucks Corporation (SBUX) 0.1 $297k 4.9k 60.10
Clorox Company (CLX) 0.1 $314k 2.5k 126.87
SPDR MSCI ACWI ex-US (CWI) 0.1 $304k 9.9k 30.75
Linkedin Corp 0.1 $292k 1.3k 225.13
Oaktree Cap 0.1 $278k 5.8k 47.77
Renaissance Re Holdings Ltd Cmn (RNR) 0.1 $241k 2.5k 96.40
U.S. Bancorp (USB) 0.1 $242k 5.7k 42.68
American Express Company (AXP) 0.1 $241k 3.5k 69.69
Bank of New York Mellon Corporation (BK) 0.1 $257k 6.2k 41.21
Coca-Cola Company (KO) 0.1 $248k 5.8k 42.95
Union Pacific Corporation (UNP) 0.1 $245k 3.1k 78.35
Harley-Davidson (HOG) 0.1 $241k 5.3k 45.47
Campbell Soup Company (CPB) 0.1 $241k 4.6k 52.57
Amgen (AMGN) 0.1 $242k 1.5k 162.31
Nike (NKE) 0.1 $248k 4.0k 62.63
Royal Dutch Shell 0.1 $246k 5.4k 45.80
Exelon Corporation (EXC) 0.1 $244k 8.8k 27.72
iShares MSCI EAFE Growth Index (EFG) 0.1 $249k 3.7k 67.17
WisdomTree Japan Total Dividend (DXJ) 0.1 $262k 5.2k 50.04
MasterCard Incorporated (MA) 0.1 $230k 2.4k 97.17
Eli Lilly & Co. (LLY) 0.1 $233k 2.8k 84.21
ResMed (RMD) 0.1 $220k 4.1k 53.66
Honeywell International (HON) 0.1 $219k 2.1k 103.60
American Electric Power Company (AEP) 0.1 $240k 4.1k 58.31
Southern Company (SO) 0.1 $233k 5.0k 46.77
Prudential Financial (PRU) 0.1 $233k 2.9k 81.35
Constellation Brands (STZ) 0.1 $237k 1.7k 142.34
iShares Russell 2000 Value Index (IWN) 0.1 $217k 2.4k 92.07
iShares Russell 2000 Growth Index (IWO) 0.1 $221k 1.6k 139.34
iShares iBoxx $ High Yid Corp Bond (HYG) 0.1 $229k 2.8k 80.52
iShares MSCI EAFE Value Index (EFV) 0.1 $223k 4.8k 46.58
Vanguard Small-Cap Growth ETF (VBK) 0.1 $235k 1.9k 121.57
Novadaq Technologies 0.1 $229k 18k 12.72
Schwab Strategic Tr us lrg cap etf (SCHX) 0.1 $235k 4.8k 48.53
Sch Us Mid-cap Etf etf (SCHM) 0.1 $229k 5.7k 40.13
Citigroup (C) 0.1 $226k 4.4k 51.67
First Tr Exchange Traded Fd dorsey wrt 5 etf (FV) 0.1 $235k 10k 23.50
Cdk Global Inc equities 0.1 $238k 5.0k 47.45
Boeing Company (BA) 0.1 $201k 1.4k 144.81
Raytheon Company 0.1 $208k 1.7k 124.48
Colgate-Palmolive Company (CL) 0.1 $211k 3.2k 66.50
Lowe's Companies (LOW) 0.1 $207k 2.7k 76.16
United States Oil Fund 0.1 $196k 18k 11.01
Central Securities (CET) 0.1 $200k 11k 19.01
Vanguard Small-Cap Value ETF (VBR) 0.1 $208k 2.1k 98.67
Alerian Mlp Etf 0.1 $205k 17k 12.06
Vanguard European ETF (VGK) 0.1 $214k 4.3k 49.95
Royal Bancshares of Pennsylvania 0.1 $121k 62k 1.94
Vanda Pharmaceuticals (VNDA) 0.0 $93k 10k 9.30
Cerus Corporation (CERS) 0.0 $98k 16k 6.32
Rigel Pharmaceuticals (RIGL) 0.0 $45k 15k 3.00
Republic First Ban (FRBK) 0.0 $43k 10k 4.30
Rait Financial Trust 0.0 $36k 14k 2.67
Apricus Bioscience 0.0 $10k 10k 0.98