Heron Financial Group

Heron Financial Group as of March 31, 2020

Portfolio Holdings for Heron Financial Group

Heron Financial Group holds 109 positions in its portfolio as reported in the March 2020 quarterly 13F filing

Company (Ticker) Portfolio Weight Valued At Change in Shares Share Count Share Price
Vanguard Growth ETF (VUG) 4.9 $4.7M 27k 173.98
Ishares Tr eafe min volat (EFAV) 4.8 $4.7M 73k 64.50
iShares S&P US Pref Stock Idx Fnd (PFF) 4.6 $4.5M 132k 33.83
Vanguard S&p 500 Etf idx (VOO) 4.4 $4.3M 16k 260.93
Vanguard High Dividend Yield ETF (VYM) 4.2 $4.1M 53k 77.70
iShares Russell Midcap Growth Idx. (IWP) 4.2 $4.1M 31k 134.03
iShares Russell Midcap Index Fund (IWR) 3.8 $3.7M 78k 47.64
iShares S&P MidCap 400 Value Index (IJJ) 3.3 $3.2M 27k 119.67
Pgx etf (PGX) 3.1 $3.0M 218k 13.87
iShares Russell 2000 Growth Index (IWO) 3.0 $2.9M 17k 171.37
Vanguard Small-Cap ETF (VB) 2.8 $2.7M 21k 125.16
iShares Russell 2000 Value Index (IWN) 2.5 $2.4M 28k 87.62
Teleflex Incorporated (TFX) 2.3 $2.3M 6.8k 330.99
Thermo Fisher Scientific (TMO) 1.9 $1.8M 5.6k 326.32
JPMorgan Chase & Co. (JPM) 1.5 $1.4M 15k 95.52
Microsoft Corporation (MSFT) 1.4 $1.3M 7.7k 173.69
Invesco Dwa Emerging Markets Momentum Etf (PIE) 1.3 $1.3M 83k 15.48
Apple (AAPL) 1.2 $1.2M 4.2k 287.03
Illinois Tool Works (ITW) 1.2 $1.2M 7.8k 156.11
UnitedHealth (UNH) 1.2 $1.2M 4.4k 270.49
Berkshire Hathaway (BRK.B) 1.2 $1.1M 5.9k 192.89
Verizon Communications (VZ) 1.1 $1.1M 19k 58.14
Aon 1.1 $1.1M 5.7k 193.95
Vanguard Intermediate-Term Bond ETF (BIV) 1.1 $1.1M 12k 90.68
Morgan Stanley (MS) 1.1 $1.0M 26k 39.87
Cisco Systems (CSCO) 1.0 $998k 23k 42.78
DTE Energy Company (DTE) 1.0 $1.0M 9.2k 108.37
Intel Corporation (INTC) 1.0 $991k 16k 60.66
Johnson & Johnson (JNJ) 1.0 $958k 6.6k 145.99
Amazon (AMZN) 0.9 $854k 374.00 2283.42
Adobe Systems Incorporated (ADBE) 0.9 $843k 2.5k 340.61
iShares Lehman 3-7 Yr Treasury Bond (IEI) 0.8 $820k 6.2k 133.01
Edwards Lifesciences (EW) 0.8 $739k 3.4k 216.02
Pfizer (PFE) 0.8 $728k 20k 36.46
Amgen (AMGN) 0.7 $718k 3.2k 226.93
Home Depot (HD) 0.7 $690k 3.3k 207.21
Fair Isaac Corporation (FICO) 0.7 $693k 2.2k 313.01
MasterCard Incorporated (MA) 0.7 $686k 2.5k 270.83
Exxon Mobil Corporation (XOM) 0.7 $638k 15k 42.40
CACI International (CACI) 0.7 $642k 2.7k 238.22
Phillips 66 (PSX) 0.7 $628k 10k 61.09
At&t (T) 0.6 $619k 20k 31.11
Biogen Idec (BIIB) 0.6 $612k 1.8k 333.70
Duke Energy (DUK) 0.6 $610k 6.7k 90.49
Bristol Myers Squibb (BMY) 0.6 $602k 10k 60.07
Procter & Gamble Company (PG) 0.6 $596k 4.9k 121.04
Baxter International (BAX) 0.6 $584k 6.6k 88.27
Industries N shs - a - (LYB) 0.6 $576k 9.8k 58.61
Intuit (INTU) 0.6 $555k 2.1k 261.42
Nextera Energy (NEE) 0.5 $517k 2.1k 242.61
Progressive Corporation (PGR) 0.5 $503k 6.2k 80.51
Ecolab (ECL) 0.5 $486k 2.7k 180.74
Netflix (NFLX) 0.5 $435k 1.1k 413.50
Truist Financial Corp equities (TFC) 0.4 $426k 13k 33.38
RPM International (RPM) 0.4 $412k 6.2k 66.72
iShares S&P 500 Index (IVV) 0.4 $407k 1.4k 284.62
Qualcomm (QCOM) 0.4 $412k 5.3k 77.55
iShares Russell 3000 Growth Index (IUSG) 0.4 $407k 6.4k 63.18
Science App Int'l (SAIC) 0.4 $411k 5.1k 79.88
Emerson Electric (EMR) 0.4 $402k 8.0k 50.52
Quest Diagnostics Incorporated (DGX) 0.4 $387k 4.3k 90.04
Alphabet Inc Class A cs (GOOGL) 0.4 $387k 306.00 1264.71
FedEx Corporation (FDX) 0.4 $376k 3.0k 125.17
AutoZone (AZO) 0.4 $377k 386.00 976.68
J P Morgan Exchange Traded F div rtn em eqt (JPEM) 0.4 $371k 8.7k 42.60
Eli Lilly & Co. (LLY) 0.4 $359k 2.4k 151.22
Cardinal Health (CAH) 0.4 $359k 7.1k 50.76
Mondelez Int (MDLZ) 0.4 $355k 6.5k 54.57
3M Company (MMM) 0.3 $345k 2.3k 150.33
Sealed Air (SEE) 0.3 $342k 12k 29.63
Valero Energy Corporation (VLO) 0.3 $336k 6.6k 50.96
Leidos Holdings (LDOS) 0.3 $337k 3.5k 95.52
Becton, Dickinson and (BDX) 0.3 $324k 1.3k 249.61
Ishares High Dividend Equity F (HDV) 0.3 $325k 4.1k 79.35
Marathon Petroleum Corp (MPC) 0.3 $320k 12k 26.33
Cal-Maine Foods (CALM) 0.3 $310k 7.9k 39.07
Alphabet Inc Class C cs (GOOG) 0.3 $310k 244.00 1270.49
Texas Pacific Land Trust 0.3 $299k 559.00 534.88
Autodesk (ADSK) 0.3 $291k 1.7k 172.19
Pool Corporation (POOL) 0.3 $285k 1.5k 195.34
Fiserv (FI) 0.3 $286k 3.0k 96.69
Fidelity National Information Services (FIS) 0.3 $275k 2.2k 123.87
Commercial Metals Company (CMC) 0.3 $272k 17k 16.42
Analog Devices (ADI) 0.3 $276k 2.7k 103.18
CVS Caremark Corporation (CVS) 0.3 $276k 4.5k 61.58
Merck & Co (MRK) 0.3 $277k 3.3k 82.88
Costco Wholesale Corporation (COST) 0.3 $264k 841.00 313.91
NetApp (NTAP) 0.3 $259k 6.0k 43.13
Texas Instruments Incorporated (TXN) 0.3 $260k 2.3k 110.78
Oracle Corporation (ORCL) 0.3 $267k 5.0k 53.94
Entergy Corporation (ETR) 0.3 $260k 2.6k 100.54
Orange Sa (ORANY) 0.3 $262k 20k 12.84
Wells Fargo & Company (WFC) 0.3 $253k 8.4k 30.22
Proshares Tr short s&p 500 ne 0.3 $249k 10k 24.90
PerkinElmer (RVTY) 0.2 $242k 3.1k 78.39
Applied Materials (AMAT) 0.2 $241k 4.6k 52.41
Fastenal Company (FAST) 0.2 $243k 7.0k 34.55
Paypal Holdings (PYPL) 0.2 $245k 2.2k 109.87
L3harris Technologies (LHX) 0.2 $239k 1.2k 196.71
Chevron Corporation (CVX) 0.2 $230k 2.7k 84.75
Caterpillar (CAT) 0.2 $223k 1.9k 116.57
Arrow Electronics (ARW) 0.2 $220k 3.8k 57.26
Chubb (CB) 0.2 $221k 1.8k 122.23
Coca-Cola Company (KO) 0.2 $219k 4.5k 48.95
PNC Financial Services (PNC) 0.2 $207k 2.1k 99.33
Abbott Laboratories (ABT) 0.2 $201k 2.3k 89.29
Agree Realty Corporation (ADC) 0.2 $204k 3.1k 65.81
General Electric Company 0.1 $108k 16k 6.93
Civeo 0.0 $16k 41k 0.39