Heron Financial Group
Latest statistics and disclosures from Heron Financial Group's latest quarterly 13F-HR filing:
- Top 5 stock holdings are VUG, EFAV, VOO, IWP, IWR, and represent 21.38% of Heron Financial Group's stock portfolio.
- Added to shares of these 10 stocks: IWP, IJJ, NEE, RUN, TMUS, EFAV, WFC, VYM, ORA, UL.
- Started 12 new stock positions in UL, SBUX, PNC, ADC, ARW, TMUS, DEO, TRV, DIS, ORA. WFC, HON.
- Reduced shares in these 10 stocks: Unilever, CVX, PSX, PFF, T, VLO, MPC, XOM, CSCO, CACI.
- Sold out of its positions in Civeo, OPK, Unilever.
- Heron Financial Group was a net buyer of stock by $9.2M.
- Heron Financial Group has $145M in assets under management (AUM), dropping by 15.89%.
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Portfolio Holdings for Heron Financial Group
Companies in the Heron Financial Group portfolio as of the December 2020 quarterly 13F filing
| Company (Ticker) | Portfolio Weight | Valued At | Change in Shares | Share Count | Share Price | |
|---|---|---|---|---|---|---|
| Vanguard Index Fds Growth Etf (VUG) | 4.5 | $6.5M | 26k | 254.25 | ||
| Ishares Tr Msci Eafe Min Vl (EFAV) | 4.4 | $6.3M | +5% | 85k | 74.13 | |
| Vanguard Index Fds S&p 500 Etf Shs (VOO) | 4.2 | $6.1M | +2% | 17k | 348.45 | |
| Ishares Tr Rus Md Cp Gr Etf (IWP) | 4.2 | $6.1M | +86% | 58k | 104.90 | |
| Ishares Tr Rus Mid Cap Etf (IWR) | 4.1 | $6.0M | +2% | 85k | 70.59 | |
| Vanguard Whitehall Fds High Div Yld (VYM) | 3.9 | $5.6M | +5% | 60k | 94.02 | |
| Ishares Tr Rus 2000 Grw Etf (IWO) | 3.8 | $5.6M | 18k | 301.87 | ||
| Ishares Tr S&p Mc 400vl Etf (IJJ) | 3.7 | $5.3M | +92% | 59k | 90.43 | |
| Ishares Tr Rus 2000 Val Etf (IWN) | 3.4 | $4.9M | +2% | 35k | 141.06 | |
| Vanguard Index Fds Small Cp Etf (VB) | 3.3 | $4.8M | +2% | 24k | 203.85 | |
| Ishares Tr Pfd And Incm Sec (PFF) | 2.9 | $4.3M | -3% | 112k | 37.97 | |
| Invesco Exch Traded Fd Tr Ii Pfd Etf (PGX) | 2.9 | $4.2M | 280k | 14.91 | ||
| Teleflex Incorporated (TFX) | 1.8 | $2.7M | 6.6k | 403.84 | ||
| Thermo Fisher Scientific (TMO) | 1.8 | $2.6M | 5.2k | 500.29 | ||
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| Morgan Stanley Com New (MS) | 1.4 | $2.1M | 28k | 74.95 | ||
| Microsoft Corporation (MSFT) | 1.4 | $2.0M | 9.1k | 218.27 | ||
| JPMorgan Chase & Co. (JPM) | 1.3 | $1.9M | -2% | 14k | 135.87 | |
| Invesco Exch Traded Fd Tr Ii Dwa Emerg Mkts (PIE) | 1.3 | $1.9M | 82k | 23.67 | ||
| Apple (AAPL) | 1.2 | $1.8M | -2% | 14k | 130.94 | |
| Lyondellbasell Industries N Shs - A - (LYB) | 1.2 | $1.8M | 18k | 97.49 | ||
| Illinois Tool Works (ITW) | 1.1 | $1.6M | 7.9k | 209.31 | ||
| Verizon Communications (VZ) | 1.0 | $1.4M | +4% | 25k | 58.53 | |
| Berkshire Hathaway Inc Del Cl B New (BRK.B) | 0.9 | $1.4M | 5.9k | 232.82 | ||
| UnitedHealth (UNH) | 0.9 | $1.3M | 3.7k | 365.14 | ||
| Johnson & Johnson (JNJ) | 0.9 | $1.3M | -2% | 8.1k | 160.36 | |
| Amazon (AMZN) | 0.8 | $1.2M | -2% | 381.00 | 3162.73 | |
| DTE Energy Company (DTE) | 0.8 | $1.2M | +3% | 10k | 118.79 | |
| Sunrun (RUN) | 0.8 | $1.2M | +66% | 13k | 90.92 | |
| Aon Shs Cl A (AON) | 0.8 | $1.2M | -3% | 5.6k | 206.56 | |
| Nextera Energy (NEE) | 0.8 | $1.1M | +346% | 14k | 79.26 | |
| Adobe Systems Incorporated (ADBE) | 0.8 | $1.1M | 2.3k | 477.68 | ||
| Mastercard Incorporated Cl A (MA) | 0.7 | $1.1M | +9% | 3.1k | 350.00 | |
| Fair Isaac Corporation (FICO) | 0.7 | $1.1M | 2.1k | 490.21 | ||
| Vanguard Bd Index Fds Intermed Term (BIV) | 0.7 | $1.0M | -5% | 11k | 92.15 | |
| Cisco Systems (CSCO) | 0.7 | $995k | -6% | 22k | 44.96 | |
| Home Depot (HD) | 0.7 | $943k | +2% | 3.5k | 266.31 | |
| Procter & Gamble Company (PG) | 0.6 | $918k | 6.6k | 138.88 | ||
| Valero Energy Corporation (VLO) | 0.6 | $896k | -12% | 15k | 59.65 | |
| FedEx Corporation (FDX) | 0.6 | $862k | -5% | 3.5k | 245.93 | |
| Intel Corporation (INTC) | 0.6 | $848k | 16k | 52.18 | ||
| Exxon Mobil Corporation (XOM) | 0.6 | $846k | -7% | 19k | 44.96 | |
| Edwards Lifesciences (EW) | 0.6 | $844k | -3% | 9.4k | 89.41 | |
| Costco Wholesale Corporation (COST) | 0.6 | $826k | +13% | 2.2k | 368.09 | |
| Qualcomm (QCOM) | 0.5 | $795k | 5.1k | 155.61 | ||
| Paypal Holdings (PYPL) | 0.5 | $777k | +3% | 3.3k | 235.03 | |
| At&t (T) | 0.5 | $769k | -15% | 26k | 29.91 | |
| J P Morgan Exchange-traded F Div Rtn Em Eqt (JPEM) | 0.5 | $748k | +18% | 13k | 56.04 | |
| Ishares Tr 3 7 Yr Treas Bd (IEI) | 0.5 | $744k | -7% | 5.6k | 132.48 | |
| Amgen (AMGN) | 0.5 | $735k | -3% | 3.1k | 234.15 | |
| Duke Energy Corp Com New (DUK) | 0.5 | $724k | +2% | 8.1k | 89.84 | |
| Intuit (INTU) | 0.5 | $706k | -2% | 1.9k | 368.86 | |
| Williams Companies (WMB) | 0.5 | $700k | +5% | 33k | 21.55 | |
| Sonoco Products Company (SON) | 0.5 | $695k | +2% | 11k | 61.58 | |
| Sealed Air (SEE) | 0.5 | $672k | 14k | 47.25 | ||
| Texas Instruments Incorporated (TXN) | 0.5 | $658k | -6% | 3.9k | 167.81 | |
| Pool Corporation (POOL) | 0.4 | $642k | 1.7k | 385.82 | ||
| Phillips 66 (PSX) | 0.4 | $628k | -21% | 8.7k | 71.88 | |
| Pfizer (PFE) | 0.4 | $626k | 17k | 37.05 | ||
| Emerson Electric (EMR) | 0.4 | $600k | 7.3k | 82.07 | ||
| Truist Financial Corp equities (TFC) | 0.4 | $596k | 12k | 51.52 | ||
| Ecolab (ECL) | 0.4 | $584k | 2.6k | 225.57 | ||
| Ishares Tr Core S&p500 Etf (IVV) | 0.4 | $581k | +6% | 1.5k | 380.73 | |
| RPM International (RPM) | 0.4 | $578k | 6.6k | 88.11 | ||
| Bristol Myers Squibb (BMY) | 0.4 | $570k | -4% | 9.1k | 62.36 | |
| Netflix (NFLX) | 0.4 | $553k | 1.1k | 508.74 | ||
| Ishares Tr Core S&p Us Gwt (IUSG) | 0.4 | $548k | -4% | 6.1k | 89.34 | |
| Autodesk (ADSK) | 0.4 | $515k | 1.6k | 314.98 | ||
| Quest Diagnostics Incorporated (DGX) | 0.4 | $515k | 4.2k | 123.89 | ||
| Fastenal Company (FAST) | 0.3 | $501k | 10k | 49.68 | ||
| AutoZone (AZO) | 0.3 | $478k | 384.00 | 1244.79 | ||
| Progressive Corporation (PGR) | 0.3 | $475k | -4% | 5.0k | 94.75 | |
| Caci Intl Cl A (CACI) | 0.3 | $468k | -12% | 2.0k | 239.88 | |
| Biogen Idec (BIIB) | 0.3 | $455k | 1.8k | 250.41 | ||
| CVS Caremark Corporation (CVS) | 0.3 | $441k | -7% | 6.0k | 74.07 | |
| Commercial Metals Company (CMC) | 0.3 | $436k | +5% | 19k | 23.19 | |
| Texas Pac Ld Tr Sub Ctf Prop I T (TPL) | 0.3 | $435k | 559.00 | 778.18 | ||
| Alphabet Cap Stk Cl A (GOOGL) | 0.3 | $433k | -5% | 244.00 | 1774.59 | |
| Ishares Tr Core High Dv Etf (HDV) | 0.3 | $425k | +4% | 4.8k | 89.21 | |
| Smucker J M Com New (SJM) | 0.3 | $422k | -4% | 3.6k | 116.90 | |
| 3M Company (MMM) | 0.3 | $416k | 2.5k | 169.80 | ||
| Analog Devices (ADI) | 0.3 | $413k | 2.7k | 155.73 | ||
| Baxter International (BAX) | 0.3 | $393k | -5% | 4.8k | 81.52 | |
| Caterpillar (CAT) | 0.3 | $393k | 2.0k | 194.07 | ||
| Applied Materials (AMAT) | 0.3 | $370k | 3.9k | 94.63 | ||
| PerkinElmer (PKI) | 0.3 | $368k | -12% | 2.3k | 160.35 | |
| Cal Maine Foods Com New (CALM) | 0.2 | $361k | +5% | 9.3k | 38.93 | |
| Ishares Core Msci Emkt (IEMG) | 0.2 | $358k | +5% | 5.6k | 63.89 | |
| Marathon Petroleum Corp (MPC) | 0.2 | $355k | -22% | 8.0k | 44.17 | |
| Metropcs Communications (TMUS) | 0.2 | $353k | NEW | 2.7k | 133.16 | |
| Archer Daniels Midland Company (ADM) | 0.2 | $352k | +2% | 6.7k | 52.36 | |
| Fiserv (FISV) | 0.2 | $345k | 3.0k | 114.28 | ||
| Boeing Company (BA) | 0.2 | $338k | +2% | 1.6k | 212.71 | |
| Ishares Tr Core S&p Scp Etf (IJR) | 0.2 | $335k | +11% | 3.4k | 98.65 | |
| Alphabet Cap Stk Cl C (GOOG) | 0.2 | $332k | -3% | 186.00 | 1784.95 | |
| Clearway Energy CL C (CWEN) | 0.2 | $327k | 9.0k | 36.50 | ||
| Entergy Corporation (ETR) | 0.2 | $323k | 3.4k | 94.94 | ||
| Merck & Co (MRK) | 0.2 | $323k | 3.8k | 84.07 | ||
| Eli Lilly & Co. (LLY) | 0.2 | $322k | 1.9k | 165.64 | ||
| Mondelez Intl Cl A (MDLZ) | 0.2 | $322k | -6% | 5.6k | 57.71 | |
| Chubb (CB) | 0.2 | $319k | 2.0k | 155.76 | ||
| Wells Fargo & Company (WFC) | 0.2 | $310k | NEW | 9.3k | 33.39 | |
| Lowe's Companies (LOW) | 0.2 | $306k | 1.9k | 163.55 | ||
| Abbott Laboratories (ABT) | 0.2 | $304k | 2.7k | 111.23 | ||
| Genuine Parts Company (GPC) | 0.2 | $293k | +11% | 2.8k | 103.90 | |
| Ormat Technologies (ORA) | 0.2 | $281k | NEW | 2.5k | 112.31 | |
| Fidelity National Information Services (FIS) | 0.2 | $268k | -15% | 2.0k | 135.70 | |
| Spotify Technology S A SHS (SPOT) | 0.2 | $266k | 804.00 | 330.85 | ||
| Oracle Corporation (ORCL) | 0.2 | $262k | -10% | 4.2k | 62.97 | |
| Unilever Spon Adr New (UL) | 0.2 | $256k | NEW | 4.3k | 59.74 | |
| Coca-Cola Company (KO) | 0.2 | $254k | -2% | 5.1k | 50.03 | |
| Eaton Corp SHS (ETN) | 0.2 | $252k | 2.0k | 129.23 | ||
| Walt Disney Company (DIS) | 0.2 | $251k | NEW | 1.4k | 178.39 | |
| J P Morgan Exchange-traded F Div Rtn Int Eq (JPIN) | 0.2 | $250k | 4.2k | 59.98 | ||
| International Business Machines (IBM) | 0.2 | $250k | 1.9k | 129.13 | ||
| Materion Corporation (MTRN) | 0.2 | $249k | -11% | 3.6k | 68.39 | |
| Cardinal Health (CAH) | 0.2 | $246k | -2% | 4.4k | 56.23 | |
| Plexus (PLXS) | 0.2 | $242k | 2.8k | 85.88 | ||
| Becton, Dickinson and (BDX) | 0.2 | $242k | -8% | 955.00 | 253.40 | |
| Target Corporation (TGT) | 0.2 | $238k | -18% | 1.2k | 191.47 | |
| Orange Sponsored Adr (ORAN) | 0.2 | $238k | +10% | 19k | 12.68 | |
| General Electric Company (GE) | 0.2 | $234k | 21k | 11.28 | ||
| Stryker Corporation (SYK) | 0.2 | $233k | 954.00 | 244.23 | ||
| McDonald's Corporation (MCD) | 0.2 | $233k | 1.1k | 212.40 | ||
| Science App Int'l (SAIC) | 0.2 | $231k | -12% | 2.4k | 95.45 | |
| Yum! Brands (YUM) | 0.2 | $230k | 2.2k | 105.41 | ||
| Honeywell International (HON) | 0.2 | $230k | NEW | 1.1k | 212.57 | |
| Starbucks Corporation (SBUX) | 0.2 | $226k | NEW | 2.2k | 103.34 | |
| Pepsi (PEP) | 0.2 | $224k | +3% | 1.6k | 142.40 | |
| Arrow Electronics (ARW) | 0.2 | $222k | NEW | 2.1k | 105.46 | |
| PNC Financial Services (PNC) | 0.1 | $215k | NEW | 1.4k | 159.26 | |
| Chevron Corporation (CVX) | 0.1 | $215k | -46% | 2.4k | 90.34 | |
| Diageo Spon Adr New (DEO) | 0.1 | $211k | NEW | 1.3k | 162.43 | |
| Travelers Companies (TRV) | 0.1 | $208k | NEW | 1.5k | 138.85 | |
| Pinnacle West Capital Corporation (PNW) | 0.1 | $206k | 2.6k | 77.97 | ||
| Agree Realty Corporation (ADC) | 0.1 | $201k | NEW | 3.1k | 64.84 | |
Past Filings by Heron Financial Group
SEC 13F filings are viewable for Heron Financial Group going back to 2019
- Heron Financial Group 2020 Q4 filed Feb. 16, 2021
- Heron Financial Group 2020 Q3 filed Oct. 15, 2020
- Heron Financial Group 2020 Q2 filed July 20, 2020
- Heron Financial Group 2020 Q1 filed April 23, 2020
- Heron Financial Group 2019 Q4 filed Feb. 14, 2020