TRUE Private Wealth Advisors

TRUE Private Wealth Advisors as of Sept. 30, 2024

Portfolio Holdings for TRUE Private Wealth Advisors

TRUE Private Wealth Advisors holds 215 positions in its portfolio as reported in the September 2024 quarterly 13F filing

Company (Ticker) Portfolio Weight Valued At Change in Shares Share Count Share Price
Ishares Tr Core Msci Total (IXUS) 11.0 $93M 1.3M 72.63
Ishares Tr Agency Bond Etf (AGZ) 9.9 $83M 752k 110.40
Invesco Exchange Traded Fd T S&p500 Eql Wgt (RSP) 6.8 $57M 317k 179.16
Ishares Tr Fltg Rate Nt Etf (FLOT) 5.2 $43M 847k 51.04
First Tr Morningstar Divid L SHS (FDL) 4.9 $41M 975k 41.95
Ishares Tr Core S&p Ttl Stk (ITOT) 4.6 $38M 304k 125.62
Ishares Tr Rus 1000 Val Etf (IWD) 3.7 $31M 164k 189.80
Ishares Tr Russell 2000 Etf (IWM) 3.6 $30M 136k 220.89
Ishares Tr Core S&p Mcp Etf (IJH) 3.4 $29M 460k 62.32
Apple (AAPL) 3.3 $28M 118k 233.00
Zacks Trust Small/mid Cap (SMIZ) 2.3 $19M 583k 33.10
Microsoft Corporation (MSFT) 1.8 $15M 35k 430.31
Amazon (AMZN) 1.1 $9.3M 50k 186.33
Ishares Msci Emrg Chn (EMXC) 1.0 $8.7M 142k 61.11
Vaneck Etf Trust Clo Etf (CLOI) 1.0 $8.4M 158k 53.04
Schwab Strategic Tr Us Dividend Eq (SCHD) 1.0 $8.2M 97k 84.53
Vanguard World Inf Tech Etf (VGT) 1.0 $8.2M 14k 586.56
Ishares Tr Core S&p500 Etf (IVV) 0.9 $7.7M 13k 576.84
NVIDIA Corporation (NVDA) 0.9 $7.7M 64k 121.44
Invesco Qqq Tr Unit Ser 1 (QQQ) 0.9 $7.7M 16k 488.10
Vanguard Index Fds S&p 500 Etf Shs (VOO) 0.9 $7.4M 14k 527.69
Ishares Tr Core Total Usd (IUSB) 0.8 $7.1M 150k 47.12
Berkshire Hathaway Inc Del Cl B New (BRK.B) 0.8 $6.7M 15k 460.27
Ishares Tr Grwt Allocat Etf (AOR) 0.8 $6.7M 113k 59.24
Eli Lilly & Co. (LLY) 0.7 $6.1M 6.8k 886.05
JPMorgan Chase & Co. (JPM) 0.7 $6.0M 29k 210.87
Abbvie (ABBV) 0.7 $5.8M 29k 197.48
Chevron Corporation (CVX) 0.6 $5.1M 35k 147.27
Johnson & Johnson (JNJ) 0.6 $5.1M 31k 162.06
Vaneck Etf Trust Mrngstr Wde Moat (MOAT) 0.6 $5.1M 52k 96.95
Exxon Mobil Corporation (XOM) 0.6 $4.9M 42k 117.22
Costco Wholesale Corporation (COST) 0.6 $4.8M 5.4k 886.65
Ishares Tr Core Msci Eafe (IEFA) 0.6 $4.8M 61k 78.05
Ishares Tr Pfd And Incm Sec (PFF) 0.6 $4.7M 141k 33.23
Goldman Sachs (GS) 0.6 $4.7M 9.5k 495.16
Ishares Tr S&p 500 Grwt Etf (IVW) 0.6 $4.7M 49k 95.75
United Rentals (URI) 0.5 $4.6M 5.7k 809.85
Pepsi (PEP) 0.5 $4.4M 26k 170.05
Ishares Tr U.s. Tech Etf (IYW) 0.5 $4.3M 29k 151.62
Graniteshares Etf Tr 2x Long Nvda Dai (NVDL) 0.5 $4.3M 74k 58.19
Emerson Electric (EMR) 0.5 $4.1M 38k 109.37
3M Company (MMM) 0.5 $4.1M 30k 136.70
Ishares Tr 1 3 Yr Treas Bd (SHY) 0.4 $3.7M 45k 83.15
Vanguard Index Fds Value Etf (VTV) 0.4 $3.7M 21k 174.58
Spdr Gold Tr Gold Shs (GLD) 0.4 $3.5M 15k 243.07
Ishares Tr S&p 500 Val Etf (IVE) 0.4 $3.5M 18k 197.18
Us Bancorp Del Com New (USB) 0.4 $3.5M 77k 45.73
Ark Etf Tr Innovation Etf (ARKK) 0.4 $3.1M 66k 47.53
Spdr S&p 500 Etf Tr Tr Unit (SPY) 0.4 $3.1M 5.4k 573.84
Ishares Tr Hdg Msci Eafe (HEFA) 0.3 $2.9M 82k 35.42
Ishares Tr Core S&p Scp Etf (IJR) 0.3 $2.9M 25k 116.96
Select Sector Spdr Tr Sbi Int-utils (XLU) 0.3 $2.8M 34k 80.78
Ishares Core Msci Emkt (IEMG) 0.3 $2.6M 46k 57.41
Vanguard Whitehall Fds High Div Yld (VYM) 0.3 $2.5M 20k 128.21
Vaneck Etf Trust Morningstar Smid (SMOT) 0.3 $2.5M 71k 35.03
Verizon Communications (VZ) 0.3 $2.4M 55k 44.91
Vanguard Index Fds Sm Cp Val Etf (VBR) 0.3 $2.4M 12k 200.78
Dutch Bros Cl A (BROS) 0.3 $2.3M 70k 32.03
Ishares Tr Msci Usa Qlt Fct (QUAL) 0.3 $2.2M 13k 179.31
Constellation Brands Cl A (STZ) 0.3 $2.1M 8.2k 257.69
Alphabet Cap Stk Cl A (GOOGL) 0.3 $2.1M 13k 165.85
Direxion Shs Etf Tr Dly Aapl Bull 2x (AAPU) 0.2 $2.1M 55k 38.05
Blackrock Etf Trust Us Eqt Factor (DYNF) 0.2 $2.0M 41k 49.47
Alphabet Cap Stk Cl C (GOOG) 0.2 $1.9M 12k 167.20
Ishares Tr Modert Alloc Etf (AOM) 0.2 $1.9M 43k 45.11
Ishares Tr Mbs Etf (MBB) 0.2 $1.9M 19k 95.81
Ishares Tr Eafe Value Etf (EFV) 0.2 $1.8M 32k 57.53
Ishares Gold Tr Ishares New (IAU) 0.2 $1.8M 37k 49.70
Meta Platforms Cl A (META) 0.2 $1.8M 3.2k 572.58
Pfizer (PFE) 0.2 $1.8M 62k 28.94
Direxion Shs Etf Tr Direxion 2x Shar (AMZU) 0.2 $1.7M 54k 32.44
Ishares Tr Eafe Grwth Etf (EFG) 0.2 $1.7M 16k 107.65
Tesla Motors (TSLA) 0.2 $1.7M 6.4k 261.63
Direxion Shs Etf Tr Daily Msft 2x Sh (MSFU) 0.2 $1.7M 38k 44.17
salesforce (CRM) 0.2 $1.6M 5.9k 273.74
Direxion Shs Etf Tr Dly Tech Bull 3x (TECL) 0.2 $1.5M 18k 87.53
International Business Machines (IBM) 0.2 $1.4M 6.3k 221.09
Bank Montreal Medium Microsectors Fan (FNGU) 0.2 $1.4M 3.4k 409.58
Graniteshares Etf Tr 2x Long Meta Dai (FBL) 0.2 $1.4M 42k 32.69
Ishares Tr Ishares Semicdtr (SOXX) 0.2 $1.4M 5.9k 230.61
Fortinet (FTNT) 0.2 $1.3M 17k 77.55
Ishares Tr Aggres Alloc Etf (AOA) 0.2 $1.3M 16k 78.91
Palo Alto Networks (PANW) 0.2 $1.3M 3.7k 341.85
Wells Fargo & Company (WFC) 0.1 $1.3M 22k 56.49
Micron Technology (MU) 0.1 $1.2M 12k 103.72
Grayscale Bitcoin Tr Btc Shs Rep Com Ut (GBTC) 0.1 $1.2M 24k 50.50
Pacer Fds Tr Us Cash Cows 100 (COWZ) 0.1 $1.2M 20k 57.83
Key (KEY) 0.1 $1.1M 68k 16.75
Visa Com Cl A (V) 0.1 $1.1M 4.1k 275.01
Nike CL B (NKE) 0.1 $1.1M 13k 88.41
Cisco Systems (CSCO) 0.1 $1.1M 21k 53.22
Caterpillar (CAT) 0.1 $1.1M 2.7k 391.20
Raytheon Technologies Corp (RTX) 0.1 $1.1M 8.7k 121.17
Blackrock Etf Trust Ii Flexible Income (BINC) 0.1 $1.1M 20k 53.53
Boeing Company (BA) 0.1 $959k 6.3k 152.06
Ishares Tr S&P SML 600 GWT (IJT) 0.1 $931k 6.7k 139.49
Morgan Stanley Com New (MS) 0.1 $862k 8.3k 104.25
Direxion Shs Etf Tr Dly Enrgy Bull2x (ERX) 0.1 $860k 15k 59.31
Blackstone Group Inc Com Cl A (BX) 0.1 $811k 5.3k 153.13
Alaska Air (ALK) 0.1 $779k 17k 45.21
Procter & Gamble Company (PG) 0.1 $769k 4.4k 173.22
Ishares Tr Rus 1000 Grw Etf (IWF) 0.1 $756k 2.0k 375.38
Starbucks Corporation (SBUX) 0.1 $733k 7.5k 97.50
Proshares Tr Ultrapro Qqq (TQQQ) 0.1 $706k 9.7k 72.49
Ishares Tr Iboxx Inv Cp Etf (LQD) 0.1 $693k 6.1k 112.98
Berkshire Hathaway Inc Del Cl A (BRK.A) 0.1 $691k 1.00 691180.00
Ishares Tr Rus 1000 Etf (IWB) 0.1 $682k 2.2k 314.39
Vanguard Index Fds Growth Etf (VUG) 0.1 $679k 1.8k 383.93
Ishares Tr Tips Bd Etf (TIP) 0.1 $664k 6.0k 110.48
Louisiana-Pacific Corporation (LPX) 0.1 $652k 6.1k 107.47
Direxion Shs Etf Tr Daily Tsla 2x Sh (TSLL) 0.1 $636k 46k 13.82
Merck & Co (MRK) 0.1 $630k 5.6k 113.58
Bitwise Bitcoin Etf Tr Shs Ben Int (BITB) 0.1 $603k 17k 34.59
Pacer Fds Tr Globl Cash Etf (GCOW) 0.1 $586k 16k 36.49
Netflix (NFLX) 0.1 $576k 812.00 709.27
Airbnb Com Cl A (ABNB) 0.1 $560k 4.4k 126.81
Snap Cl A (SNAP) 0.1 $556k 52k 10.70
Northwest Natural Holdin (NWN) 0.1 $539k 13k 40.82
Kroger (KR) 0.1 $530k 9.2k 57.30
Direxion Shs Etf Tr Daily Googl 2x S (GGLL) 0.1 $524k 14k 37.27
Kimberly-Clark Corporation (KMB) 0.1 $523k 3.7k 142.29
Philip Morris International (PM) 0.1 $521k 4.3k 121.40
Home Depot (HD) 0.1 $520k 1.3k 405.43
Abbott Laboratories (ABT) 0.1 $512k 4.5k 114.02
Lowe's Companies (LOW) 0.1 $498k 1.8k 270.87
Ishares Tr U.s. Energy Etf (IYE) 0.1 $496k 11k 46.34
Bristol Myers Squibb (BMY) 0.1 $483k 9.3k 51.74
Bank of America Corporation (BAC) 0.1 $475k 12k 39.68
Comcast Corp Cl A (CMCSA) 0.1 $471k 11k 41.77
McDonald's Corporation (MCD) 0.1 $464k 1.5k 304.63
Paypal Holdings (PYPL) 0.1 $461k 5.9k 78.03
Honeywell International (HON) 0.1 $448k 2.2k 206.74
Ishares Tr U.s. Fin Svc Etf (IYG) 0.1 $441k 6.2k 71.02
Ishares Tr Conser Alloc Etf (AOK) 0.1 $440k 11k 38.66
Ishares Tr Core S&p Us Vlu (IUSV) 0.1 $427k 4.5k 95.49
Iron Mountain (IRM) 0.1 $420k 3.5k 118.83
Alps Etf Tr Alerian Mlp (AMLP) 0.0 $408k 8.7k 47.13
Weyerhaeuser Co Mtn Be Com New (WY) 0.0 $405k 12k 33.86
Ishares Tr Core S&p Us Gwt (IUSG) 0.0 $401k 3.0k 131.93
Ishares Tr National Mun Etf (MUB) 0.0 $397k 3.7k 108.63
Ishares Tr Core Div Grwth (DGRO) 0.0 $394k 6.3k 62.69
California Water Service (CWT) 0.0 $390k 7.2k 54.22
Duke Energy Corp Com New (DUK) 0.0 $385k 3.3k 115.31
First Tr Exch Traded Fd Iii Pfd Secs Inc Etf (FPE) 0.0 $379k 21k 18.10
Ishares Tr Us Treas Bd Etf (GOVT) 0.0 $374k 16k 23.45
Agilent Technologies Inc C ommon (A) 0.0 $368k 2.5k 148.48
Ford Motor Company (F) 0.0 $367k 35k 10.56
Ishares Tr U.s. Real Es Etf (IYR) 0.0 $366k 3.6k 101.88
Public Storage (PSA) 0.0 $366k 1.0k 363.87
Intuitive Surgical Com New (ISRG) 0.0 $365k 742.00 491.60
Ats (ATS) 0.0 $358k 12k 29.05
Vanguard Whitehall Fds Intl Dvd Etf (VIGI) 0.0 $358k 4.1k 88.28
Columbia Banking System (COLB) 0.0 $356k 14k 26.11
Wal-Mart Stores (WMT) 0.0 $349k 4.3k 80.76
Coca-Cola Company (KO) 0.0 $343k 4.8k 71.87
MetLife (MET) 0.0 $343k 4.2k 82.49
Oracle Corporation (ORCL) 0.0 $341k 2.0k 170.40
Marvell Technology (MRVL) 0.0 $337k 4.7k 72.13
Ishares Tr Msci Usa Min Vol (USMV) 0.0 $333k 3.6k 91.31
Alibaba Group Hldg Sponsored Ads (BABA) 0.0 $331k 3.1k 106.12
Spdr Ser Tr Nuveen Blmbrg Sh (SHM) 0.0 $328k 6.8k 48.14
Expeditors International of Washington (EXPD) 0.0 $320k 2.4k 131.42
Zscaler Incorporated (ZS) 0.0 $317k 1.9k 170.94
Schwab Strategic Tr Us Lrg Cap Etf (SCHX) 0.0 $316k 4.7k 67.85
Select Sector Spdr Tr Technology (XLK) 0.0 $314k 1.4k 225.76
Ishares Tr Rus Tp200 Gr Etf (IWY) 0.0 $311k 1.4k 220.17
Walt Disney Company (DIS) 0.0 $309k 3.2k 96.19
Aon Shs Cl A (AON) 0.0 $304k 878.00 346.16
Deere & Company (DE) 0.0 $302k 723.00 417.33
Ishares Tr 3 7 Yr Treas Bd (IEI) 0.0 $301k 2.5k 119.62
Vanguard Admiral Fds 500 Grth Idx F (VOOG) 0.0 $296k 858.00 345.43
Vanguard Scottsdale Fds Vng Rus2000val (VTWV) 0.0 $296k 2.0k 147.16
Ishares Tr Rusel 2500 Etf (SMMD) 0.0 $295k 4.3k 67.75
Ishares Tr Jpmorgan Usd Emg (EMB) 0.0 $291k 3.1k 93.59
Crowdstrike Hldgs Cl A (CRWD) 0.0 $286k 1.0k 280.49
Spdr Ser Tr Bbg Conv Sec Etf (CWB) 0.0 $282k 3.7k 76.60
Vanguard Star Fds Vg Tl Intl Stk F (VXUS) 0.0 $280k 4.3k 64.75
Fiserv (FI) 0.0 $275k 1.5k 179.67
Amgen (AMGN) 0.0 $271k 841.00 322.24
Ishares Tr Expanded Tech (IGV) 0.0 $266k 3.0k 89.40
Stryker Corporation (SYK) 0.0 $264k 731.00 361.31
Ishares Tr 20 Yr Tr Bd Etf (TLT) 0.0 $264k 2.7k 98.11
Trane Technologies SHS (TT) 0.0 $257k 661.00 388.78
At&t (T) 0.0 $254k 12k 22.00
Kenvue (KVUE) 0.0 $251k 11k 23.13
Invesco Exch Traded Fd Tr Ii Nasdaq 100 Etf (QQQM) 0.0 $251k 1.3k 200.86
Paychex (PAYX) 0.0 $247k 1.8k 134.19
United Parcel Service CL B (UPS) 0.0 $247k 1.8k 136.36
Ishares Tr Core Us Aggbd Et (AGG) 0.0 $245k 2.4k 101.28
Spdr Ser Tr Portfoli S&p1500 (SPTM) 0.0 $245k 3.5k 70.06
Advanced Micro Devices (AMD) 0.0 $245k 1.5k 164.11
Essex Property Trust (ESS) 0.0 $241k 814.00 295.42
Altria (MO) 0.0 $240k 4.7k 51.04
Ishares Tr Us Infrastruc (IFRA) 0.0 $240k 5.1k 46.98
Thermo Fisher Scientific (TMO) 0.0 $230k 371.00 619.50
Direxion Shs Etf Tr Dly Aerospc 3x (DFEN) 0.0 $229k 6.4k 35.66
Mosaic (MOS) 0.0 $223k 8.3k 26.78
Proshares Tr Ultrashort Qqq (QID) 0.0 $220k 6.1k 36.17
Ishares Tr Investment Grade (IGEB) 0.0 $217k 4.7k 46.48
Citigroup Com New (C) 0.0 $216k 3.4k 62.60
Clorox Company (CLX) 0.0 $214k 1.3k 162.91
Mondelez Intl Cl A (MDLZ) 0.0 $211k 2.9k 73.67
Ishares Tr Us Industrials (IYJ) 0.0 $211k 1.6k 133.73
Adobe Systems Incorporated (ADBE) 0.0 $209k 403.00 517.78
Mastercard Incorporated Cl A (MA) 0.0 $206k 418.00 493.80
Waste Management (WM) 0.0 $205k 985.00 207.62
Invesco Exchange Traded Fd T S&p Mdcp Momntum (XMMO) 0.0 $202k 1.7k 120.34
Grayscale Ethereum Tr Eth SHS (ETHE) 0.0 $201k 9.2k 21.89
Stagwell Com Cl A (STGW) 0.0 $157k 22k 7.02
Proshares Tr Short S&p 500 Ne 0.0 $146k 14k 10.85
Grayscale Bitcoin Mini Tr Bt SHS 0.0 $134k 24k 5.63
Nuscale Pwr Corp Cl A Com (SMR) 0.0 $117k 10k 11.58
DNP Select Income Fund (DNP) 0.0 $102k 10k 10.04
Quantum Computing (QUBT) 0.0 $43k 66k 0.65
Enviva 0.0 $10k 25k 0.40