Willis Investment Counsel as of Sept. 30, 2024
Portfolio Holdings for Willis Investment Counsel
Willis Investment Counsel holds 113 positions in its portfolio as reported in the September 2024 quarterly 13F filing
| Company (Ticker) | Portfolio Weight | Valued At | Change in Shares | Share Count | Share Price |
|---|---|---|---|---|---|
| Texas Instruments Incorporated (TXN) | 3.4 | $52M | 252k | 206.57 | |
| Johnson & Johnson (JNJ) | 3.3 | $50M | 309k | 162.06 | |
| Lockheed Martin Corporation (LMT) | 3.2 | $49M | 83k | 584.56 | |
| Cisco Systems (CSCO) | 3.1 | $47M | 890k | 53.22 | |
| Microsoft Corporation (MSFT) | 3.0 | $46M | 107k | 430.30 | |
| Chubb (CB) | 2.7 | $42M | 146k | 288.39 | |
| Paychex (PAYX) | 2.7 | $42M | 313k | 134.19 | |
| Accenture (ACN) | 2.6 | $41M | 115k | 353.48 | |
| Home Depot (HD) | 2.5 | $39M | 97k | 405.20 | |
| Pfizer (PFE) | 2.4 | $38M | 1.3M | 28.94 | |
| Pepsi (PEP) | 2.2 | $33M | 195k | 170.05 | |
| Medtronic (MDT) | 2.1 | $32M | 352k | 90.03 | |
| Wal-Mart Stores (WMT) | 2.0 | $31M | 385k | 80.75 | |
| Verizon Communications (VZ) | 2.0 | $31M | 679k | 44.91 | |
| AFLAC Incorporated (AFL) | 2.0 | $30M | 270k | 111.80 | |
| Clorox Company (CLX) | 2.0 | $30M | 185k | 162.91 | |
| Applied Materials (AMAT) | 1.9 | $30M | 147k | 202.05 | |
| Caterpillar (CAT) | 1.9 | $29M | 73k | 391.12 | |
| Tractor Supply Company (TSCO) | 1.7 | $26M | 89k | 290.93 | |
| Apple (AAPL) | 1.7 | $26M | 111k | 233.00 | |
| BHP Billiton (BHP) | 1.7 | $26M | 412k | 62.11 | |
| Exxon Mobil Corporation (XOM) | 1.6 | $24M | 207k | 117.22 | |
| T. Rowe Price (TROW) | 1.6 | $24M | 221k | 108.93 | |
| Kimberly-Clark Corporation (KMB) | 1.5 | $23M | 164k | 142.28 | |
| ConocoPhillips (COP) | 1.5 | $23M | 222k | 105.28 | |
| United Parcel Service (UPS) | 1.5 | $23M | 170k | 136.34 | |
| Shell Adr Each Rep 2 Ord Wi (SHEL) | 1.4 | $22M | 336k | 65.95 | |
| At&t (T) | 1.4 | $22M | 998k | 22.00 | |
| Merck & Co (MRK) | 1.4 | $21M | 188k | 113.56 | |
| Kenvue (KVUE) | 1.3 | $20M | 884k | 23.13 | |
| Eaton (ETN) | 1.3 | $20M | 62k | 331.44 | |
| Alphabet Inc Class A cs (GOOGL) | 1.3 | $20M | 120k | 165.85 | |
| McDonald's Corporation (MCD) | 1.3 | $20M | 65k | 304.51 | |
| Automatic Data Processing (ADP) | 1.3 | $19M | 70k | 276.73 | |
| FactSet Research Systems (FDS) | 1.3 | $19M | 42k | 459.85 | |
| Quest Diagnostics Incorporated (DGX) | 1.2 | $19M | 120k | 155.25 | |
| Lowe's Companies (LOW) | 1.2 | $19M | 69k | 270.85 | |
| Hershey Company (HSY) | 1.2 | $18M | 96k | 191.78 | |
| A. O. Smith Corporation (AOS) | 1.2 | $18M | 204k | 89.83 | |
| NVIDIA Corporation (NVDA) | 1.2 | $18M | 148k | 121.44 | |
| Genuine Parts Company (GPC) | 1.1 | $17M | 122k | 139.68 | |
| Generac Holdings (GNRC) | 1.1 | $17M | 105k | 158.88 | |
| 3M Company (MMM) | 1.1 | $17M | 120k | 136.70 | |
| American Electric Power Company (AEP) | 1.0 | $16M | 156k | 102.60 | |
| Procter & Gamble Company (PG) | 1.0 | $15M | 89k | 173.20 | |
| Labcorp Holdings (LH) | 0.9 | $15M | 65k | 223.48 | |
| American Express Company (AXP) | 0.9 | $14M | 53k | 271.20 | |
| Target Corporation (TGT) | 0.9 | $14M | 89k | 155.86 | |
| Darden Restaurants (DRI) | 0.9 | $14M | 83k | 164.13 | |
| Sanofi-Aventis SA (SNY) | 0.9 | $14M | 236k | 57.63 | |
| Emerson Electric (EMR) | 0.9 | $14M | 123k | 109.37 | |
| General Dynamics Corporation (GD) | 0.8 | $13M | 43k | 302.20 | |
| Duke Energy (DUK) | 0.8 | $13M | 111k | 115.30 | |
| JPMorgan Chase & Co. (JPM) | 0.8 | $13M | 60k | 210.86 | |
| Deere & Company (DE) | 0.8 | $13M | 30k | 417.33 | |
| Keysight Technologies (KEYS) | 0.8 | $12M | 74k | 158.93 | |
| Reinsurance Group of America (RGA) | 0.7 | $11M | 52k | 217.87 | |
| Waters Corporation (WAT) | 0.7 | $11M | 31k | 359.89 | |
| Chevron Corporation (CVX) | 0.7 | $11M | 72k | 147.27 | |
| Fortinet (FTNT) | 0.6 | $9.9M | 127k | 77.55 | |
| MasterCard Incorporated (MA) | 0.5 | $8.3M | 17k | 493.80 | |
| Murphy Oil Corporation (MUR) | 0.5 | $8.3M | 245k | 33.74 | |
| Adobe Systems Incorporated (ADBE) | 0.5 | $8.2M | 16k | 517.78 | |
| Valero Energy Corporation (VLO) | 0.5 | $8.0M | 59k | 135.03 | |
| MSC Industrial Direct (MSM) | 0.5 | $7.5M | 88k | 86.06 | |
| Ross Stores (ROST) | 0.5 | $7.5M | 50k | 150.51 | |
| Intel Corporation (INTC) | 0.5 | $7.0M | 299k | 23.46 | |
| Total (TTE) | 0.4 | $6.6M | 102k | 64.62 | |
| Vanguard Small-Cap Value ETF (VBR) | 0.3 | $4.9M | 25k | 200.78 | |
| Mosaic (MOS) | 0.3 | $3.9M | 145k | 26.78 | |
| Fortrea Hldgs (FTRE) | 0.2 | $3.7M | 184k | 20.00 | |
| Advance Auto Parts (AAP) | 0.2 | $2.9M | 73k | 38.99 | |
| Medpace Hldgs (MEDP) | 0.2 | $2.7M | 8.0k | 333.80 | |
| Frontdoor (FTDR) | 0.1 | $2.2M | 47k | 47.99 | |
| Gildan Activewear Inc Com Cad (GIL) | 0.1 | $1.6M | 35k | 47.11 | |
| Maxcyte (MXCT) | 0.1 | $1.6M | 406k | 3.89 | |
| LOGITECH INTERNATIONAL SA APP Com Stk (LOGI) | 0.1 | $1.4M | 16k | 89.73 | |
| Donaldson Company (DCI) | 0.1 | $1.4M | 18k | 73.70 | |
| Qualys (QLYS) | 0.1 | $1.3M | 10k | 128.46 | |
| National Resh Corp cl a (NRC) | 0.1 | $1.3M | 56k | 22.86 | |
| Liquidity Services (LQDT) | 0.1 | $1.2M | 52k | 22.80 | |
| Sterling Construction Company (STRL) | 0.1 | $1.1M | 7.4k | 145.02 | |
| Hexcel Corporation (HXL) | 0.1 | $1.0M | 17k | 61.83 | |
| Evertec (EVTC) | 0.1 | $851k | 25k | 33.89 | |
| Coca-Cola Company (KO) | 0.1 | $793k | 11k | 71.86 | |
| CSG Systems International (CSGS) | 0.0 | $759k | 16k | 48.65 | |
| John Bean Technologies Corporation (JBT) | 0.0 | $741k | 7.5k | 98.51 | |
| Ubiquiti (UI) | 0.0 | $721k | 3.3k | 221.72 | |
| Paycom Software (PAYC) | 0.0 | $706k | 4.2k | 166.57 | |
| Berkshire Hathaway (BRK.A) | 0.0 | $691k | 1.00 | 691180.00 | |
| Jack Henry & Associates (JKHY) | 0.0 | $632k | 3.6k | 176.54 | |
| Vanguard Mid-Cap Etf Etf (VO) | 0.0 | $601k | 2.3k | 263.83 | |
| PAR Technology Corporation (PAR) | 0.0 | $521k | 10k | 52.08 | |
| iShares S&P 100 Index (OEF) | 0.0 | $510k | 1.8k | 276.76 | |
| Dolby Laboratories (DLB) | 0.0 | $455k | 6.0k | 76.53 | |
| Capital One Financial (COF) | 0.0 | $455k | 3.0k | 149.73 | |
| Atkore Intl (ATKR) | 0.0 | $439k | 5.2k | 84.74 | |
| WisdomTree Total Dividend Fund (DTD) | 0.0 | $410k | 5.3k | 76.68 | |
| Verisign (VRSN) | 0.0 | $373k | 2.0k | 189.96 | |
| Toro Company (TTC) | 0.0 | $356k | 4.1k | 86.73 | |
| International Business Machines (IBM) | 0.0 | $338k | 1.5k | 221.05 | |
| Southern Company (SO) | 0.0 | $322k | 3.6k | 90.18 | |
| National Beverage (FIZZ) | 0.0 | $295k | 6.3k | 46.94 | |
| Suno (SUN) | 0.0 | $262k | 4.9k | 53.68 | |
| Flowers Foods (FLO) | 0.0 | $238k | 10k | 23.07 | |
| Qxo (QXO) | 0.0 | $237k | 15k | 15.77 | |
| iShares Russell 2000 Value Index (IWN) | 0.0 | $234k | 1.4k | 166.82 | |
| Vanguard Total Stock Market ETF (VTI) | 0.0 | $230k | 811.00 | 283.19 | |
| Abbvie (ABBV) | 0.0 | $225k | 1.1k | 197.48 | |
| Summit Therapeutics (SMMT) | 0.0 | $219k | 10k | 21.90 | |
| Alphabet Inc Class C cs (GOOG) | 0.0 | $209k | 1.3k | 167.19 | |
| Mycelx Technologies Corp .02 Usd Par Ordinary (MYCX) | 0.0 | $5.3k | 10k | 0.52 | |
| PureSafe Water Systems | 0.0 | $1.400000 | 14k | 0.00 |
